Caroline Guerin

CAROLINE GUERIN-| - | Austin, TX 78702 PROFESSIONAL SUMMARY SKILLS WORK HISTORY Published copywriter/editor offering 6 years of client-focused service for goal alignment across teams and external agencies, a proponent of SEO keyword integration to optimize online click rates, broadens companies' customer bases by enhancing public appeal through clever advertising copy. • • • • • Marketing strategy Slack, Google Workspace WordPress, Squarespace Editing and review MLA, Chicago, APA Style • • • • • • Published Writer Search Engine Optimization Social Media Proofreading Print Collateral Self-Publishing Copywriter | TF Leads - Austin, TX • • • Collaborates with remote teams to write advertising copy for Amazon listings, SEO campaigns, e-mail funnels, and reviews natural language generation adhering to employers' overarching brand identities Key Interviewer for TX 2020 & 2021 Business Summit, Concept Services Austin, and Capital Factory Integrates customer outreach to ascertain audience demographics, incorporating collected data into future copy Writer, Editor | Caroline Guerin L.L.C. - Austin, TX • • • 06/2019 - CURRENT 03/2015 - CURRENT Consults 55+ clients on their professional, academic, or online content writing with 100% satisfactory survey feedback Provides exceptional writing, editing, and proofreading skills to produce engaging and error-free content all resulting in higher rates of engagement measured by comments and website traffic Wrote and edited 90+ SEO keyword-rich articles for travel, finance, Medicare, culture analysis, and Moneta Ventures capital fundraising Media Assistant | Southwestern University - Georgetown, TX 04/2015 - 11/2017 • • • • • EDUCATION Supervised social media to optimize online marketing for SU yielding higher Facebook and Instagram audience engagement after producing tracking reports Held weekly office hours to assist undergraduate students in advanced seminar courses Provided tech and research assistance to associate faculty members for their book and article projects Wrote supplemental course material for in-class discussions and group projects Served as a primary point of contact for media calls and press kits Southwestern University, Georgetown, TX Bachelor of Arts: Communication Studies, Political Science 12/2017 Southwestern University, grad. 2017 • Member of Phi Beta Kappa • Awarded Summa Cum Laude Cottey College, Nevada, MO 05/2015 Associate of Arts ADDITIONAL INFORMATION • • Member of Phi Theta Kappa, Alpha Chi, Sigma Kappa Delta President's List, Awarded Second Lei by faculty to be outstanding in the areas of leadership, student government, and academic, social, and community affairs • Editor for Best Seller Life is Setting Me Up for Success by Victor Levy for Balboa Press/Hay House Published in the esteemed Quarterly Journal of Speech, Summary: Narrating Space/Spatializing Narratives Promoted to Medium Magazine Partner for contributions to their Music section • •