Carlo Jae De Los Santos

Carlo Jae P. de los Santos - |- EDUCATION Asian Institute of Management Masters of Business Administration • President of AIM Student Association • Capstone: Family Corp Lab University of the Philippines – Diliman Bachelor of Science in Business Administration • Graduated Cum Laude WORK EXPERIENCE UNIVERSITY OF THE PHILIPPINES – DILIMAN • Senior Lecturer for Virata School of Business – subject: Digital Marketing, IT in Business • Specializes in SEO and Digital Marketing Consultancy Makati City, Philippines- Quezon City, Philippines- Quezon City, Philippines 2019-Present B7 AMUSEMENTS CORP. Chief Operating Officer • Managed overall business (operations, sales, marketing, etc.) of 5 Traditional bingo, 8 Electronic bingo, and 2 E-games branches nationwide • Increased net profit performance and achieved tremendous growth for both Traditional (96%) and Electronic bingo (185%) by cultivating a success-driven culture within the organization • Innovated industry-leading marketing strategies to boost sales through customer-oriented programs Quezon City, Philippines 2014-Present MICROSOFT PHILIPPINES Partner Sales Executive for Azure SMB – MACH Intern • Developed Partner Ecosystem for Azure SMB through partner evaluation and enablement • Created a series of Azure Sales Toolkits to enable partners to sell Azure solutions to SMB end users • Revitalized Azure-related marketing campaigns and introduced creative partner-driven packages Makati City, Philippines 2017 SAMSUNG ELECTRONICS PHILS. CORP. Product Manager for Display Solutions • Managed overall business (sales, marketing, strategy, etc.) of Samsung’s visual display products (desktop monitors, video walls, and hotel TVs) in the Philippines • Won S.E. Asia Best Large Format Displays Performance for 1H 2014 with 300% growth and 100% sales target achievement through creative channel programs and innovative end-user packages • Improved profitability of desktop monitor business (-10% → 0%) by increasing B2B sales contribution (0% → 15%) through expanded B2B channel coverage and launch of Samsung’s B2Btype monitor in the region (first to launch in SE Asia) • Developed supply chain and inventory-tracking system to optimize forecasting of cross-country product shipments and sales achievement per key account Taguig City, Philippines- OTHER ACTIVITIES ASSOCIATION OF INDEPENDENT LICENSED GAMING & AMUSEMENT OPERATORS, Inc. President • Represents and promotes concerns and interests of operators of 200 branches nationwide to and with the gaming industry’s stakeholders: LGUs, suppliers, and government regulator (PAGCOR) Manila City, Philippines 2019-Present ASIAN INSTITUTE OF MANAGEMENT STUDENT ASSOCIATION President • Fostered “One AIM” across constituents through innovative and collaborative school events and social media platforms that promote camaraderie and culture continuity Makati City, Philippines- UP COLLEGE OF BUSINESS ADMINISTRATION STUDENT COUNCIL Vice Chairperson (last held position) • Led the Executive Council consisting of all the presidents and chairpersons of the 9 college-based organizations like UP JPIA, UP JMA, etc. • Spearheaded college-wide projects such as BACBACAN (sports competition) and Business Week (college-celebrated week) that provided holistic experience to more than 500 students Quezon City, Philippines-