Carl Christian Labajo

CARL CHRISTIAN LABAJO Facebook Ads Specialist | Social Media Manager CARL CHRISTIAN LABAJO Facebook Ads Specialist | Social Media Manager WORK EXPERIENCE Facebook Ads & Digital Marketing Specialist SawTooth Digital Marketing •Use Hyros to manage multiple campaigns on different platforms. •Monitor metrics and off accordingly base on the provided metrics. •Scale up the budget for winning ad sets. PERSONAL BACKGROUND Innovative, versatile, and strong work ethic. These are the words that I received from former clients and workmates. I am an experienced social media manager seeking a full or part time position in the field of social media and marketing communications, where I can apply my knowledge and skills for continuous improvement. Client 1 - Milk Tea and Coffee Shop •Shop's visit and monthly target dropped to 41% due to COVID19 Lockdown. •Extend store services by doing partnership with Food Panda & Grab (Food Delivery Service). •Make effective creatives and ad copies for Facebook Ads. •Use A/B Testing to see the effective variables. •Perform scaling to boost the winning ad sets. •Make retargeting ads for warm audiences. Senior Product, Process and Technical Trainer Concentrix, Davao | June 2019 - June 2021 • Produced exemplary technical support experts. •Developed a product simulator through HTML to support the agent on their call and chat transactions. •Calibrate calls and chats to effectively spot the challenges in operations Subject Matter Expert (SME) Concentrix, Davao| June 2018 - May 2019 • Developed and practiced the leadership and coaching skills. PROFESSIONAL SKILLS Hybrid Technical Support Expert (Phone, email and Chat) Concentrix, Davao | January 2017 - May 2018 Facebook Ads Management Social media strategy Marketing Project management Layout design Photo editing •Minor Award: Early Bird - No late and absences •Maintain excellent metric in all supports. ROCKSTAR title holder EDUCATION AND TRAININGS Filipino Virtual Assistance (FVA) Academy Course: Virtual Assistant Coach Dearly Plinky Llamzon Course: Facebook Ads Intensive Training for E-Commerce & Dropshipping with certificate GET IN TOUCH WITH ME Google Digital Garage Course: Fundamentals of Digital Marketing with certificate Cell: (- Email:-Google Ads Facebook: @carl.labajo.5872 Course: Google Ads Display Skype: live:.cid.b998d7ae9dab8fdc with certificate Simple Website: https://sites.google.com/view/carllabajo/home Copywriting Course by Course Belt with certificate