CARI J. BRADY
D I G I T A L
M E D I A
B U Y E R
P R O F E S S I O N A L
C O N T A C T
E X P E R I E N C E
D IG IT A L M E D IA DI R E CTO R
L evera te Media Ame ric as , 03 /2 01 9 -0 5 /20 20
-
cjaybrady@gmail .com
linkedin.com/ cari -bra dy
Sup ervi se d & lead a t eam o f tale nte d ca mpaign ma na ger s b y
sup p o r tin g them in se t up, delive ry , o p timi za tio n a nd repo rti ng o f
d i g i ta l me dia ca mpaign s fo r clien ts . Or ganiz ed and delega te d tas ks
a n d s truc tu res fo r o f f ices to e nsu re e f ficie nt wo r k o u tpu t f ro m
tea ms . Wo r ke d wi th Ac co unt Manage rs a ro un d the glo be to crea te
a sea mles s adve r tisin g ex peri ence fo r clien ts a nd team ma tes i n
p a r tn e rship wi th ca mp aign mana ger s.
E D U C A T I O N
BA I n Ad v er ti si n g
Co lleg e o f Jo ur n a l i sm
Unive rsi ty o f O kl a h o m a
200 9 - 2 0 13
Managed me dia b uys f o r Fo r tune 500 Co mpa nies & s ta r t - ups
Gre w di gital media sec to r o f agenc y b y 1 30%
DME X CO2 019 G ues t Sp eaker
D IG IT A L AC CO UN T M AN A GE R
GWL Ad ve r tising , 02 /20 18 - 03 /2 0 19
Bui l t s tro n g, lo ng - te rm client r elati o nships an d maintain e d f req uen t
c o n ta c t wit h client s to help main tain and g r o w t heir bu sinesse s.
Ac te d
as
the
b ridg e -gap
be t ween
age ncy
and
clien t
by
un d er sta nding clien t s t rat egic b usines s go als , pro po sing so lu tio ns ,
E X P E R T I S E
Digital Media Buying
Digital Media Planning
Paid Social Media
Project Management
Team Management
a n d i mp le men ting pro g rams . P rese nt digi tal m arke tin g s tra te gies to
c l i en ts and po ten tial c lients by gene ra ting r evenue o ppo r t uni ties
a n d re n ewi ng ex is ting client co n trac ts .
D IR ECT O R OF S O CI A L M E D I A
GWL Ad ve r tising , 02 /20 17 -0 3 /20 1 9
Di rec te d paid adve r tisi ng acco u nt s o n so c ial media pla t fo r ms fo r
a g en c y clien ts . Co n t rib ute d and lead develo p men t an d m anage men t
o f c rea tive co n ten t is sued to so cial media plat fo rms f o r cli en ts.
Ma n a g ed o nline ma rke ting e ffo r ts wi th a tea m o f s t ra tegis ts , wit h a
fo c us o n dri ving le ad s t o clien t we bsi tes a nd inc reasing b rand
a wa r en ess . Crea te d an d car r i e d o ut clien t ma rke ting plans f o r web
a l o n g si de the Ad Wo r ds and SE O team .
Establi shed
so cial
m edia
d epa r tmen t
an d
its
agenc y
pro cess es
Aided in digit al medi a revenu e g ro w th Yo Y by 4 14 % .
Gre w d epar t men t to to p 3% o f Ti er Tw o Face bo o k Pa r tne rs
i n US - 201 8
