BRUNO RIBEIRO
_about me
MARKETING, COMMUNICATION AND EVENTS
Marketing and Events professional with 12 years of experience in the B2B and B2C technology ecosystem.
Passionate about creativity, entrepreneurship, and innovation, my goal is to transform ideas, products, and
solutions into customer experiences, integrating a strategic marketing vision with in-depth knowledge of
consumer behavior and new technological trends to foster lasting connections between brands and their
audiences.
_education
BACHELOR'S DEGREE IN PSYCHOLOGY
_experience
Universidade do Estado do Rio de Janeiro (2017)
PROJECT COORDINATOR
MARKETING MBA
Universidade Unicarioca (2019)
DIGITAL STRATEGIC MARKETING MBA
Faculdade Descomplica (2021)
ASSOCIATE DEGREE IN MARKETING
Universidade Unicarioca (2022)
ASSOCIATE DEGREE IN COMPUTING
SYSTEMS
Universidade Federal Fluminense (EDG: 2026)
Federação Assespro-RJ | 09/2012 - Preste
Project Coordinator with 12 years of experience, specializing in transforming
marketing and communication objectives into high-impact corporate
events and digital initiatives. I lead the entire project cycle, from strategic
conception and trend research to execution and final ROI analysis, ensuring
that each initiative strengthens the brand's positioning and generates
measurable results.
Project Management I lead the strategic planning and end-to-end
execution of an average of 10 corporate projects annually, including
training programs, product launches, and events of various sizes.
_hard skills
Strategic Communications I develop and execute content strategies,
PROJECT MANAGEMENT AND METHODOLOGIES
frameworks to reduce development time.
Agile methodologies (Scrum, Kanban), Design Thinking,
OKR, SMART Goals, SWOT Analysis, BCG Matrix, 5W2H,
Ishikawa Diagram, UX, Nielsen Heuristics, Trello.
copywriting, and landing pages optimized for mobile-first content and
Design and Production: I create visual communication materials and
prototypes in software such as Canva, Figma, Photoshop, and Illustrator,
MARKETINGCPMTE,MOMG. AUTOMATION
Strate brabily Planning, Market Research, Copywriting,
KPI and ROI Analysis, A/B Testing, HubSpot, SendPulse,
Survey.
CONTENT DESIGN AND PRODUCTION
Figma, Photoshop, Illustrator, Canva, Adobe Premiere,
ensuring a cohesive and professional visual identity for all campaigns.
Performance Analysis: I analyze campaign performance using key indicators,
optimizing processes where necessary. Restructuring the email marketing
strategy resulted in an 80% increase in open rates.
Adobe Audition, CapCut.
TECHNOLOGY AND WEB DEVELOPMENT
DIGITAL MARKETING SPECIALIST
Artificial Intelligence, HTML5, CSS3, Javascript, Bootstrap
Aloha Consultoria & Eventos | 06/2021 a 03/2023
4, WordPress, Elementor, Mobile-First.
_interests: Cognitive Psychology, Behavior, Design,
Neuroscience, Neuromarketing, Marketing, Storytelling,
Communication, Technology, Innovation and Business.
Digital Marketing Specialist focused on building and engaging online
communities through strategic content and high-impact media production.
I led the digital strategy for 5 simultaneous projects, driving organic follower
growth and brand engagement across multiple platforms.
_soft skills
Fast Learning
Creativity
Empathy
Curiosity
Attention to Detail
Research, Analysis, and Synthesis
Time Management
Adaptability
Flexibility
Problem Solving
Teamwork
Digital Strategist: Conducted thematic research and editorial calendar
development for 5 simultaneous projects, resulting in a purely organic
growth of 35% in follower numbers and a 10% increase in average
engagement rates.
Designer & Social Media: Created and published a large volume of content
on social media, achieving an average of 3 daily posts per project (over 300
monthly posts in total).
Community Engagement: Led the production and distribution strategy for niche
audiovisual assets, including a podcast that reached over 300 views in its launch
week and tripled its engagement rate.
