Britty Callaway

Britty Callaway Savannah, GA 31419-- I am a driven self-learner with the desire to find gainful employment utilizing my diverse skill set. I am detail-oriented and enjoy seeing how small pieces make up the bigger picture. Customer satisfaction and teamwork are always my end goal. Most importantly, I want to contribute to building something worthwhile. Authorized to work in the US for any employer Work Experience Freelance Email Marketer Remote October 2021 to Present • • • • • • • • • • • • • • • • • Meet with clients to determine needs and create a plan of action Create and monitor a wide variety of email marketing campaigns Ensure design and layouts of emails are optimized, user and mobile-friendly Follow all laws, regulations, and best practices Proofread key messaging in and out of email templates Graphic design Compile, segment, and maintain email lists Purge email lists Learn new softwares and technologies quickly Monitor and analyze KPIs & conduct A/B tests to perfect approach Market research CRM management Software integrations and data mapping Automate marketing & sales efforts HTML & CSS coding Manage client relations and set reasonable expectations Invoice clients and manage expenses Plant Manager Leopold’s Ice Cream August 2015 to December 2021 • Redesigned operational processes to maximize efficiency. • Set up, implemented, and administered the manufacturing and inventory management program (Fishbowl) to translate physical processes into lot tracking and accounting records in Quickbooks. • Responsible for inventory cycle count management, preparation & reporting, as well as researching & reconciling discrepancies • Managed accounts receivable - communicated with customers, input orders, invoiced, entered payments & followed up on delinquent accounts. • Managed accounts payable - monitored inventory, created purchase orders, placed orders with vendors, received raw materials, reconciled & coded bills. • Identified and corrected process & data entry discrepancies • Coordinated sales, production, and delivery of product with a team of 20+ staff and fellow managers • Maintained accurate records and was the main source for reporting (canned & custom) and data analysis • Managed e-commerce store, products, and transactions Assistant Manager Leopold’s Ice Cream December 2012 to August 2015 • Directed a team of 4-12 staff members on each shift to offer top notch customer service, a clean and welcoming environment, and maintain high product standards. • Closed out drawers at the end of the night. Counted cash and reconciled against sales. Configured tips for the staff. • Head of Training: Assisted in hiring process, developed training program for new sodajerks, and identified retraining needs in established employees. • Planned monthly staff meetings to disburse information, set goals, and recognize quality work. Meetings included team-building exercises to increase employee performance and job satisfaction. • Office Assistant: completed filing, deposits, and bank runs to help Office Manager. Covered payroll and reporting in her absence. • Print & Design: designed in-store signage and menus. Assisted in creation of social media & email marketing materials. Education Some College Armstrong Atlantic State University High school diploma or GED Skills • Microsoft Outlook (10+ years) • Microsoft Excel (10+ years) • QuickBooks (6 years) • Accounts receivable (6 years) • Cost accounting (6 years) • Labor cost analysis (6 years) • Fishbowl Inventory (6 years) • Google Suite (5 years) • Database management (6 years) • Team management (10+ years) • Accounts payable (6 years) • Production Management (6 years) • Plant Management (6 years) • Email Marketing (2 years) • Budgeting (6 years) • Digital Marketing (2 years) • Manufacturing (6 years) • Office Management (6 years) • Management (10+ years) • WordPress (3 years) • HubSpot (Less than 1 year) • Sketch (Less than 1 year) • Figma (Less than 1 year) • Adobe Illustrator (2 years) • Project management software (Less than 1 year) • Pivot tables (2 years) • B2B (6 years) • E-commerce (4 years) • Google Suite (4 years) • Adobe Photoshop (5 years) • Copywriting (6 years) • Email marketing (Less than 1 year) • Marketing automation (Less than 1 year) • Graphic Design • E-commerce (3 years) • Bookkeeping • Social media management Certifications and Licenses HubSpot Email Marketing March 2022 to April 2024 Email Marketing Learn how to build an email marketing strategy that is human and helpful and builds trust with your contacts. What you'll learn: • Master the fundamentals of email marketing. • Apply what you learn with HubSpot's free email marketing tool. • Invest in yourself and your career by learning one of the most in-demand skills in digital marketing. Certification code: 02ebac086d704b73bedce- Assessments Marketing — Highly Proficient May 2022 Understanding a target audience and how to best communicate with them Full results: Highly Proficient Managing accounts in QuickBooks — Highly Proficient May 2022 Using QuickBooks software to manage business financials Full results: Highly Proficient Graphic design — Highly Proficient May 2022 Using graphic design techniques and producing visual media to communicate concepts Full results: Highly Proficient Project timeline management — Expert May 2022 Prioritizing and allocating time to effectively achieve project deliverables Full results: Expert Written communication — Expert May 2022 Best practices for writing, including grammar, style, clarity, and brevity Full results: Expert Indeed Assessments provides skills tests that are not indicative of a license or certification, or continued development in any professional field.