BRENDA MONGINA
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An ambitious, driven and experienced communications specialist with a
Fansandplayersfield.com
knack for developing and implementing creative campaigns, social media
Twitter: @beebree0
account management, writing, blogging and digital marketing.
Facebook and Linkedin:
Nairobi, Kenya
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Brenda Mongina
EXPERIENCE
SKILLS
Iprospect, Nairobi,Kenya— Community Manager/Copywriter
Conflict and Complaint
SEPTEMBER - NOVEMBER 2020
Resolution, Client Support
Manage social media accounts for brands and offer solutions to the users
Customer and Competitor
Develop Monthly media reports
On ground live tweeting during events
Develop social media campaigns that will help achieve corporate
marketing goal
Attention to Detail,
Knowledge
Digital Content
Creation and Curation Digital
Media Strategy
Digital Media
Need to know what is happening in the fast-changing world of social,
Advertising. Interpersonal
what competitors are doing and what new social media Tools are being
and Leadership Skills
used.
Marketing
Working hand in hand with the creative team to do content ideation,
creation and curation
Create a content calendar to manage content and plan targeted, timely
campaigns
Benchmark and report on social media campaign performance setting
Organizational and
Analytical Skills
Professionalism, Teamwork,
Time Management, Strong
Presentation Skills
Assisting in the development and implementation of client strategies
Alternative AD Agency, Nairobi— Client Service/Community
Manager Intern
TECHNICAL SKILLS
APRIL 2019- JUNE 2019
Ms Office Suite: Ms Word, Ms
Streamlining brand’s social media platforms by ensuring uniform content
Excel, Ms Powerpoint, Ms
and brand’s tone of voice is marinated.
Access, Outlook
Monitoring and replying to queries.
Social Media Tools:
Posting content on social media platforms using social media tools.
Maintaining a monthly social media calendar.
Track social media analytics and trends.
Create monthly reports on the performance of assigned social media
platforms.
Hootsuite, Tweetdeck
Online Advertising: Google
AdWords, Facebook
Advertising and Twitter
Advertising
Web Analytics: Google
Analytics
Sendy LTD, Nairobi— Marketing Department Internship
FEBRUARY 2017- OCTOBER 2018
Increased social media average reach and engagement per post on
Facebook where we got 1,000 reach per post and50 users actions per post.
Increased social media average reach and engagement per post on Twitter
with 1,000 impressions per tweet and 3% engagement rate per
LANGUAGES
English and Kiswahili
tweet.
Increased social media average reach and engagement per post on
Instagram with 70 user actions per post.
Improved the quality score of creatives with Less than 20% revisions per
week and 5% conversion rate on telemarketing.
Consistently met deadlines for all assigned projects such as coordination
with suppliers.
EDUCATION
Daystar University, Nairobi— Diploma in Communications
AUGUST 2017- DECEMBER 2019
Communications Languages and Performing Arts
Digify Africa Kenya, Nairobi— Digital Marketing
Certification
JULY 2020- SEPTEMBER 2020
I was trained for 8 intensive weeks on various facets of digital marketing
like: Content Marketing, Social Media Management, Advertising,
Strategy, Analytics and Web & Mobile Design.
We also got to tackle briefs from real life clients and demonstrate all the
knowledge we had acquired.
PROJECTS
Projects — Special assignments
Creative planning Team for Natives bar and grill.
Social Media Manager for Sendy.
Social Media push for the Byob Tv show, Blaze bundles, Miniso, Dj Ruff
Kenya, Gospel Hook up, Startimes Kenya
REFERENCES
Mrs. Peris Mumbi, Human Resource Manager, Sendy LTD
Contact:-
Celestine Ukpere, Project Manager Kenya, Digify Africa Kenya
Contact:-
Madam Trufena, Human Resource Manager, Alternative Ad
agency
Contact:-