BRANDIE RAASCH
8 Rue des Solitaires, 75019 Paris
- |-| linkedin.com/in/brandie
EDUCATION
New York University | New York, NY, USA
Bachelor of Arts, Journalism and Mass Communications
New York University in Paris | Paris, FR
French study abroad program.
Lansing High School | Lansing, KS, USA
2003 - 2007
2006
1999 - 2003
CONTINUED EDUCATION
Fashion Institute of Technology | New York, NY, USA
Fashion photography and fashion writing.
2
009
WORK EXPERIENCE
Visual Communications Consultant & Photographer | Paris, FR
●
●
●
●
●
●
Ideate and pitch communication strategies for clients, reviewing press releases and mood boards or
other materials to assess visual communications needs, including digital content for web, social
media and newsletters.
Communicate with client team, showroom, boutique and/or photo editors to coordinate photo
shoot and project production logistics, from planning, scheduling, organizing props for photo shoots
and locations.
Retouch a variety of digital images in the fashion and lifestyle domain including models and still life
for websites (including e-commerce) and social media.
Work within a set timeframe, maintain schedule and budget, prioritizing deadlines and ensuring
final retouching and delivery is met.
Within the French and Parisian markets, aim to connect the American consumer to French brands
and companies targeting the tourist industry, including clients Sacrebleu Paris and Paris Perfect.
Worked as photographer and online photo editor for ParisChérie.com, managing photo shoots and
image retouching with brands including Michael Kors, Hèrmes, Guerlain, Roger Vivier, Moynat and
Manish Arora.
Media Consultant & Traffic Coordinator | T
angible Media | Paris, FR
●
●
●
2014 - Present
2014 - 2018
Assisted with the implementation of national and local TV and radio ad campaigns and sponsorships
for clients including EuroItaly, Marvel, Disney, Capcom and Telltale Games across broadcast and
cable networks including ABC, NBC, Bravo, FX, Cartoon, Nickelodeon, TBS, ESPN and others.
Coordinate the development of TV creative with the advertiser and creative agencies, including No
Fat Creative, FAILSAFE Creative Group, Red Bull and Millenia3.
Submitted scripts, storyboards, rough-cuts and final creative for clearance review with broadcast
●
●
●
Standards & Practices, providing feedback to the client and creative teams.
Managed the creative approval, delivery of on-air creative and media trafficking for EuroItaly
“Versace Dylan Blue”, “Versace Bright Crystal” and “Versace Eros” fragrance campaigns.
Managed the trafficking of creative for Marvel campaigns including “Captain America: Civil War” on
Cartoon Network and “Agents of S.H.I.E.L.D.” in local cable and radio markets.
Worked with Target Media to manage the creative review, approval and delivery for Telltale Games
“Batman: The Telltale Series”, “Minecraft” and “Minecraft Storymode 2” U.K. media campaigns.
Assistant Media Buyer | Tangible Media | New York, NY, USA
●
●
●
Liaised as central communication touchpoint between clients, television network sales and
marketing teams to confirm creative needs, asset requirements and deadlines.
Acquired creative deliverables for integrations, including logos, commercial creative, b-roll footage,
extended trailers and music for the edit of the final integration/sponsorship.
Built relationships with television network traffic contacts and Standards & Practices while
assisting with the creative approval process and distribution.
Media Coordinator | Tangible Media | New York, NY, USA
●
●
●
●
2009 - 2011
2007 - 2009
Assisted the Executive Vice President and management team with media planning strategies and
buying for ad campaigns, organizing media schedules.
Maintained internal calendar, arranging meetings with television network sales teams to update the
planning team on the latest programming.
Followed campaign performance, requesting updated tracking and ensuring campaign delivery.
Created TV post-buy campaign reports for clients to show the overall campaign performance and
delivery of each network within the buy.
Communication, Marketing and PR Intern | Fleishman-Hillard | New York, NY, USA
●
●
●
Assisted with the implementation of a blog for the Youth/Digital team to raise awareness of digital
communication trends.
Wrote press releases and created a targeted media list to introduce the blog launch.
Handled art buying responsibilities through Getty Images and the AP to meet image needs.
Production Intern | MTV Networks | New York, NY, USA
●
●
2007
2006
Assisted MTV News production crew on video shoots and interviews for entertainment news
segments airing on MTV News.
Participated in edit sessions with senior editing staff, using Final Cut Pro and Avid software.
LANGUAGES
English | Native Speaker
French | Proficient
SKILLS
Adobe Photoshop, Lightroom, Microsoft Word, Excel, Wordpress, Instagram, Facebook, Skype, Google Docs
