Bosco Kimotho

CURRICULUM VITAE BOSCO NYAGA KIMOTHO Tel - P.O BOX- - Nairobi, Kenya Email:- Personal information: Educational background: Date of birth: 21st Sept 1981 Nationality: Kenyan ID no: - Driving license, no: kkd189 Date Institution 2004 – 2007 Kampala University 2003 - 2004 Kampala Intl University 2002 - 2002 C NET Computer Institute 1998 – 2001 Ruiru High School 1990 – 1997 Diplomat Academy (Marketing) Award/Qualification Bachelors of Business Administration Certificate of Matriculation Computer Certificate Kenya Cert. Secondary Education Kenya Cert. Primary Education Career Objective: To dedicate myself totally to the pursuit of my career development value and ideas through my employer as I contribute to the needs, satisfaction and development of the organization and others at large Work Experience: 1. Sales Manager, Mobile Mart Services Ltd, (EABL Appointed Distributor) Juja, Kenya Ltd, April 2021 to date. Mobile Mart Services is an EABL appointed distributor to sell KBL products that comprise of Senator Keg Regular, Senator Keg Dark, Allsopps Beer, and UDV spirits, The targets market comprises of Emerging Business (EB) which have been divided into 3 segments that are Nafuu, Kawaida and Base poa outlets, Key responsibilities:  Developing and implementing the company’s sales & marketing plans and programs.  Manage a portfolio of client accounts.  Acquisition of new customers accounts and maintain key relations with key customer accounts  Set up effective Route to market and ensure each sales rep has adherences to the journey plan of the day.  Performing thorough market research and competitive analysis to understand and effectively communicate product value propositions.  Penetrating new segments through use of strategic marketing initiatives.  Researching competitive solutions and maintaining competitive market comparisons and evaluations.  Maintaining the company's sales database by updating, analyzing and generating reports.  Enhancing customer satisfaction ratings by motivating team members to strengthen quality and increase productivity.  Handling the company's clientele by keeping open communication tabs and sustaining good relationships.  Representing the company in stakeholders’ meetings.  Shrinking knowledge gaps with ongoing training and close employee mentoring for new and less experienced team members.  Driving personnel performance by appraising job results, counseling personnel on needed improvements and disciplining substandard conduct.  Managing daily operations including fleet and staff operations.  Developing budgets and strategic plans for day-to-day operations.  Training, scheduling, coaching, and managing marketing and sales teams.  Setting individual and group sales target for team am working with  Give detailed and accurate Sales forecast,  Create daily, weekly and monthly reporting. 2. Sales Project Manager, Sagaci Research & Marketing Ltd, March 2016 to April 2020. Sagaci Research & Marketing Ltd works with multinational companies, Consulting firms and investors to grow their brands locally in traditional and Modern markets The company provides external expert resources for Sales & Marketing, Distribution, Merchandising, Branding and Activation related activities. Some of the Sale’s projects I have handled include Pernod Ricard Kenya, Bacardi Martini, Brookside Dairy, Hennessy Moet, Nestle Health Science and Bio Codex Pharmaceuticals. Key Responsibilities:  Develop the necessary Sales Management organization structure.  Prepare and implement marketing strategies, policies and procedures.  Recruiting, training, scheduling, coaching, and managing marketing and sales teams to meet sales and marketing human resource objectives.  Set up effective Route to market, to ensure that we have the right distribution channels we are working with  Support marketing teams with planning, implementing and monitoring marketing campaigns  Evaluate data and create reports on key metrics in order to monitor campaigns efficiency and analyze trend  Acquisition of new customers accounts and maintain key relations with key customer accounts  Assist with the production of marketing materials; help organize events such as conference, webinars and trade shows.  Select distributors to work with when it comes to distributing and selling of products, we have been contracted by the client.  Overseeing social media marketing strategy and content marketing  Monitor and control the sales budget to ensure optimum utilization of resources in the region.  Conduct regular market visits to check route coverage, competitor activity and continuously search for new opportunities in order to increase sales in the region.  Liaise with the Marketing team to ensure that adequate marketing support by way of merchandising and promotions is available in the region in order to provide brand visibility and promote sales in the region.  Organize and participate in in-store promotion, Merchandising and Activation of new and existing product to promote awareness to the consumer and general public.  Prepare and return daily, weekly, and monthly report. 3. Sales and Distribution Coordinator, Maxam Limited, October 2014 to March 2016 Maxam limited was the sole importer and distributor of Heineken Premium Beer and Marlboro Cigarettes in East Africa. In addition, the company partners with Pernod Ricard Kenya, in Sales and distribution of some of its products like; Jameson whisky, Malibu rum, Martell VSOP, Chivas Regal, Ballantine’s and Glen Livet Scotch whisky. Key Responsibilities  Managing pricing, promotion in Modern trade & Traditional Trade.  Introduce and listing of new products in the market.  Execution of merchandising KPIs- work with merchandising and promotion agencies to deliver perfect outlets with flawless execution.  Implement Area Sales Plan that will guarantee market penetration, growth, and deliver superior customer value, and loyalty for company products.  Service existing outlets with all company products.  Procure comprehensive record of all potential outlets in designated territory.  Visit outlets in a planned manner, prioritizing on the basis of potential business volume.  Responsible for the overall role of developing and executing appropriate Distributor, Stockiest and outlets business relationship modules.  Ensure attainment of performance metrics as defined by management.  Safeguard company merchandise, assets and ensure an accurate record is returned to the company for all issues.  Prepare and return daily, weekly, and monthly reports as agreed with the line manager. 4. Key Accounts Executive, Prime Dew Holdings, July 2010 – October 2014 The company deals in production and distribution of purified water using state of art technology that includes ultra-filtration process and ultra violet light; hence ensuring the highest standards of quality. Key Responsibilities:  Managing modern Trade outlets assigned to me.  Managing sales, Trade marketing and Product listing in tier 1, 2 and 3 supermarkets and wholesalers.  Debt collections and effective management of the same.  Communicating effectively with customers and maintain up to date Information regarding new initiatives, prices, promotion.  Prospecting of new outlet opening to maximize sales and product distribution.  Ensuring product delivery on a regular basis determined by a delivery plan and route plan.  Investigating and reporting competitor activities. 5. Business Development, Ensco Consulting Network Solutions, from February 2008 –June 2010 The organization is an ICT solution provider with experience and the relevant expertise in the telecommunications industry specializing in the wireless installation, design, implementation, support and ongoing management of corporate and small business wireless networks. The company also deals with online shopping (E- Commerce). Key Responsibilities:  Manage the Business Development planning process in targeting key accounts.  Conceptualized a highly effective consumer advertising campaign.  Application of new and improved innovative skills to achieve and enable continuity of service production.  Prepare proposals and quotations.  Supervision of the sales team, and training them.  Conduct market research of the company product and service performance in the market.  Develop and manage sales and marketing budgets.  Participate in sales and promotional activities for the company. 6. Retail promotions representative, Ramez co. (Uganda) Ltd (cosmetic company) December 2006 – Feb 2008 I worked as the retail promotions representative for Ramez Co. (Uganda) Ltd, this involved in store promotions at major retail outlets across Kampala. I trained merchandisers on the basic product knowledge; I also managed the funds and was accountable for every cent, thus exposing me to some administration duties. Statement of Ability: In the many areas of responsibility, I have held accountability, transparency, time consciousness and working independently have been my key work target. With my wide experience in leadership, I have had the opportunity to manage conflict, make decision in critical areas; in addition, I have learnt communication skills, team building and the ability to implement the policies of various institutions I have been in. Professional training: March 2008. Export promotion council in conjunction with Japan International Cooperation Agency (JICA). Training for small and medium entrepreneurs (SME) on the following fields: Terms and In co-Terms for Export Market, Participation in International Trade Fairs and Exhibitions Reference: 1. Saeed Mohsen Salem Company secretary Ramez Co. (Uganda) limited P.O Box 26306 Kampala, Uganda. Tel -. Heshbon Gachogu Managing Director Ensco Consulting Network Solutions Nairobi, Kenya Tel -. Peter Gwandaru Sales Director Prime Dew Holdings Tel-