BOB KRUMWIEDE
2222 Walnut St. #2 | Boulder, CO 80302 |- |-Sales & Marketing Professional experienced in developing and executing effective strategies to
exceed sales goals. Demonstrated ability to quickly understand complex situations and execute
workable solutions to achieve long-term objectives.
PROFESSIONAL QUALIFICATIONS
Sales Achievements
• Expanded worldwide coworking market from ~100 to over 300 accounts
• Worked directly for CEO to develop markets and secure C-level meetings for financial data
extraction software, averaging 4 meetings and one proposal per week.
• Extended global distribution from 3 to 22 countries in 6 months, growing revenue $1.3M.
• Created sell-thru programs to move $175K of excess inventory without loss of street value.
• Revived relationships with 12 Distributors and Major Accounts, growing business by 217%.
• Doubled to 4 the # of Distributors with over $200K in sales of promotional items.
• Strengthened key Reseller relationships (Canon, Ricoh, Konica Minolta and Toshiba)
to over-achieve aggressive $10.5M target.
• Recaptured Kinko’s from major competitor, resulting in $15M OEM sales the first year.
• Exceeded targets all five years in Canon Dealer territory, improving market share to 78%.
Relationship Management
• Managed influential and very difficult Distributor to double sales the first year,
then doubled it again to over $1M.
• Revitalized poor relationship with Canon Germany to dramatically improve Dealer sales.
• Developed Major Account program and managed all Print Partner relationships.
Marketing Experience
• Started Partner Marketing team to develop OEM sales tools and marketing collateral to
improve sales of networked printer controllers and workflow productivity software.
• Managed merchandising programs, tradeshows and Dealer communications for
leading manufacturer in the motocross and mountain biking industries.
• Developed in-house photography and digital catalog program to shorten seasonal
launches, resulting in over $100K cost savings and 20% sales growth in the first year.
• Analyzed competitive printing systems and workflow software to improve products
and increase sales team’s effectiveness.
New Product Development and Launches
• Launched, developed all collateral and built new wholesale and retail channels in the
party, event and entertainment markets for a consumer goods product (FotoBalloons).
• Managed development and launched large-format printing solution; developed
feature set, collateral and worldwide distribution channels.
• Co-developed and helped deliver launch training to Xerox dealer channel in Germany.
EMPLOYMENT HISTORY
ThinPrint, dba ezeep
- SaaS-based Print Management
BCL Technologies
- Financial Data Extraction SW
and PDF Conversion APIs
Taylor Made Business Systems
- Managed Print Services
International Sales Manager
2017 – 2021
VP of Business Development
2013 – 2020
Executive Director
2012 – 2013
Photo USA
- Photo Giftware and
Promotional Supplies
Element Case
- Premium iPhone Cases
Photo USA
- Photo Giftware and
Promotional Supplies
VP Sales & Marketing
2011 – 2012
Director of Global Distribution Sales
2011 – 2011
Key Account Manager
Product Manager, FotoBalloons
2009 – 2011
Direct Response Imaging
- On Demand Printing
Mimeo.com
- On Demand Printing
Electronics for Imaging
- OEM Supplier
Fox Racing
- Action Sports Gear
Electronics for Imaging
- Market-leading OEM Supplier
of High-end Networked Color
Printer Controllers,
Document Management SW
and Workflow SaaS
Business Development Consultant
2008 – 2009
National Account Manager
2006 – 2008
Sales Development Manager, Northwest
2005 – 2006
Dealer Marketing Manager
2002 – 2004
Major Accounts Marketing Manager
Xerox Germany Launch Manager
Canon Germany Account Manager
Manager of Partner Marketing
Major Accounts Manager, Print for Pay
Product Manager, Wide Format
Dealer Sales Manager, Northwest
1992 – 2002
Pepperdine University
UC Berkeley
Malibu, CA
Berkeley, CA
EDUCATION
MBA
BA, Computer Science
RELATED EXPERIENCE
Dale Carnegie Sales Training | Professional Selling Skills | Strategic Selling
Salesforce.com | WebEx, Zoom & GoToMeeting | Adobe CS | MS Office