Blake Hickey
Marketer, Graphic Designer & Videographer
- /-/ hickeymedia.com / linkedin.com/in/blakehickey
Summary
Passionate about helping B2B and B2C companies BREAKTHROUGH the noise of online media for the
last 12+ years, I have gained proven strategies to help your business increase revenue. Confidently
creating and managing over $5,000,000 in ad spend for prospecting, retargeting, and retention
campaigns. I create on-brand content for your company, promote it to unique new and available
audiences, then optimize on the data coming in to increase your marketing ROI.
Experience
Premium Digital Control & Motoguard Pros | 9/2019 - Present
Marketing Manager
Re-branded both companies and optimized SEO to attract more high-end clients from Palm Beach to
Miami. Managed marketing team, strategy, content creation, campaign scheduling, and optimization.
• Created private label products to bring in unique customers to upsell services later.
• Attracted over 500 leads for both companies between $1.00 - $12/per lead.
Saved By The Dress & Bump Girl | 3/2018 - 8/2019
Social Media Marketer, Videographer & Graphic Designer
Developed marketing calendar to keep both sister companies on track to meet monthly marketing and
content creation goals. Introduced Pinterest to have an additional positive ROAS channel.
• Leveraged influencers to increase engagement by storytelling through video and photo.
• Brought down CPA through fresh content relative to specific audiences.
LogoUp & R.J. Roberts | 6/2015 - 3/2018
Marketing Manager
Led the marketing team where all organic and paid content is created for both sister companies. Created
automated marketing funnels for both companies to enhance the customer experience.
• Increased monthly sales with exclusive offers through social media and email lists.
• Composed, filmed, and edited promotional videos for YouTube and Social Media.
BC Surf & Sport & Billabong | 6/2009 - 6/2015
Social Media Marketer, Videographer & Graphic Designer
Created digital and print marketing content for 18 stores with in-house team. Designed private label
apparel, skateboards, and camera accessories to gain high revenue on products that we knew sold best.
• Created paid and static social media content to increase in website and in store traffic.
• Re-designed website with in-house web developer and captured new product photography.
Education & Awards
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AA Graphic Design – Art Institute of Fort Lauderdale (4.0 GPA)| 6/2009 - 6/2011
Addie Award – Walmart Commercial Campaign | 6/2016
Inc500 Award 2018 & 2019 – Saved By The Dress Fastest Growing | 1/2018 & 1/2019
- /-/ hickeymedia.com / linkedin.com/in/blakehickey