Bidemi Aina Adedire

BIDEMI ADEDIRE Tel: - Website:.adedire.com Email-https://www.linkedin.com/in/b-adedire/ Introduction Communications Strategist and Marketing Automation enthusiast with 6 years of Experience. I love discovering and using digital tools at my disposal to achieve campaign goals. Beyond that, I possess oral and written communication skills effective in producing tools and resources, exceptional program coordination acumen, and proven success in planning and executing excellent people-centred solutions and impact-driven projects. My personal mantra; “challenges are opportunities for growth and reskilling” Highlights ● ● ● ● ● ● ● ● ● Strategic planning Communication Public and Partner relations Marketing Lead generation Program management Educational outreach Podcasts Management Website Management Abuja, Federal Capital Territory, 901101 ● ● ● ● ● ● ● ● Microsoft Office PowerPoint / SharePoint Google/Zoho workspace Hubspot administration Email Marketing Video Production (Filmora 11) Social media management Schedule management - - Professional Experience Philanthropy Circuit (Remote) Communications Consultancy, April 2022- Till Date Communications Management ● ● ● ● ● Support organizational efforts with communications by managing the online community and serving as the main point of contact for emails, social media, and the website for Philanthropy Circuit. Create and implement a monthly strategy for internal and external communications. Continually check that all written, graphic and verbal communications for Philanthropy Circuit adhere to brand standards. Continually engage the online community and maintain smooth corporate communication Establish pivotal relationships and partnerships with other leaders of the African civil society. Content Management ● ● ● ● ● ● ● Develop and implement written and visual communications strategies: Implement a social media strategy guided by the monthly content calendar, in line with implementing Philanthropy Circuit’s program plan monthly. Produce visual and written content for Philanthropy Circuit’s digital channels Edit and distribute written & visual content across the Philanthropy Circuit Communication’s channels (website and social media channels) weekly Produce pre and post-event communications campaigns for online events, Twitter Chats, webinars and provide support for online and video conferencing events. Produce and disburse timely newsletters, reports, analytics, pre and post-event plans monthly. Identify content creation & collaborative opportunities relevant to Philanthropy Circuit’s scope and mission. Key Achievements ● ● ● ● ● ● ● Led successful campaigns for the catayst2030 event in 2022 Facilitated the launch of a monthly Twitter space discussion with GivingTuesday Nigeria Designed and published strategy documents and a report on Philanthropy and Collaboration in Nigeria Increased website traffic by 20% Increased social media followers by 10% across all platforms Wrote and published 24 sector-driven articles and listicles Curated over 50 sector-related articles in African Philanthropy Association of African Podcasters and Voice Artists, Nigeria (Remote) Hubspot Administration, August 2021- present (Volunteer) ● ● ● ● ● Managed roles, system access and other tasks in HubSpot Monitored system performance, data integrity and user activity to make recommendations and deploy continuous improvements. Assist cross-functional teams and internal resources to define process requirements and change requests related to the sales, marketing and operation processes. Supervised data integrity within HubSpot CRM through data import management, data auditing and cleanup Workflow and sequence management with a focus on sustainable, scalable processes. Abuja, Federal Capital Territory, 901101 - - ● Established and maintained scalable processes that ensure best practices in campaign and lead management ● ● ● Managed system workflow documentation Provided data reports as requested. Created and managed lists, landing pages, forms, workflows, email campaigns, including the template designs (emails & landing pages) etc. Constructed and launched email nurture campaigns/drip marketing ● Joan Nwosu Coaching, Canada (Remote) Virtual Assistant, April 2021- Aug 2022 Role and Resonsibilities ● ● ● ● ● Managed appointments, and calendars and booked meetings with new and existing clients. Edited and reworked to-publish articles and internal company communications for accuracy, tone, and grammar. Built up a database of past and current clients/podcast guests and hunted down potential customers. Organized and maintained online company files, invoices, and other digital documentation. Administered 4 social media accounts and one website Key Achievements ● ● ● Published over 100 articles between 2021 and 2022 complete with images, meta elements, and corresponding social media posts. Increased Facebook page fans by 50% in 2021 and Instagram by 20% Help launch a successful weekly podcast radio show on Otune canada and africa Seeding Africa, Norway (Remote) Communications Consultant, August 2020- January 2022 (Volunteer) ● ● ● ● ● ● ● ● ● ● Utilize all available media to share corporate aims and objectives Coordinating with and building relationships with sponsors, partners in the media, and stakeholders Conducting research for the foundation on career mentoring, employability, skill development, and training Blog design and development continuous updating of webpage content Keeping abreast of new trends, developments, and opportunities, and suggesting ways to use them to further organizational objectives. projecting the organization's position on food security in Africa all the time Choosing key performance indicators (KPIs) to gauge the organization's development Together with product leaders, undertake research and create detailed marketing strategies In charge of managing strategic communications and campaigns, including broadcasting, creating quick videos, press releases, newsletters, podcasts, articles, and blogs. Key Achievements Abuja, Federal Capital Territory, 901101 - - ● ● ● Led and helped facilitate the launch of Seeding Africa Nigeria Facilitated the recruitment of volunteers and board members from different African countries Help create official social media pages and website for the cause Helped develop training materials and curriculums for beneficiaries in Africa Women Impacting Nigeria, Lagos Nigeria Communications consultant, December 2020 - April 2021 (Remote) ● ● ● ● ● ● ● ● ● ● ● ● Update and record WIN's communications strategy. Create a task-driven communication work plan in for communication growth Create, oversee, and modify WIN's content calendar. Create the WIN newsletter and distribute it to all target audiences. Examine and support the redesign of the official website and all of WIN's social media channels. Ensure a rise in the number of followers across all of WIN's platforms. facilitated at least 3 key partnerships through internet communications web communications enabled crowdsourcing for WIN Encourage WIN's fundraising efforts. monitor and coordinate volunteer and team member communication. Reports and statistics on weekly and monthly communications should be submitted to WIN. Through online communications, support all of WIN's advocacy efforts, programs, campaigns, and important events. Key Achievements ● ● ● ● ● With the support of dedicated designers and website developer, I facilitated the launch of the WIN’s maiden edition of Top 100 Women Impacting Africa. This has gone on to be a yearly publication Increased social media following by 20% across all platforms Led the content creation team and produced over 20 thought leadership articles Facilitated partnerships with Paradigm HQ and a widows' empowerment program in August 2021 Facilitated strategic four community empowerment events with Digital Maketing Skills Inistitute, Google Digital Skills, and Member networks COLLETT Ausbildner, FCT, Abuja Programme Coordinator, August 2019- September 2020 ● ● ● ● ● ● ● Organized the COLLETT team, interns, and volunteers to analyze the country’s education systems and socio-economic situation, (donor) trends, needs, and gaps. Ensured the recruitment of the team and developed positive management Regularly conducted stakeholder analysis Ensured different components of the programme are consistent and perfectly integrated with the needs of related stakeholders Assisted the Executive director by coordinating the development of COLLETT project in Nigeria Facilitated the development of training courses. Led the development of operations and expansion strategy nationwide Abuja, Federal Capital Territory, 901101 - - ● ● ● ● ● ● ● ● ● ● ● ● ● ● Supported the team in the identification of partners, development of healthy partnerships, as well as capacity building Ensured that programme implementation was in line with COLLETT commitments (contracts with donors) Maintained accurate budget control, monitoring and overall responsibility for the financial management of the programme Guaranteed regular communication between teachers, facilitators, staff and departments involved in the programme Carried out appraisals as per COLLETT standard requirements and procedures Piloted the nationalization process of key staff, their buy-in and develop a culture of empowerment Integrated into COLLETT monitoring tool all programme data Contributed to the organization of external evaluation when requested Contributed to the preparation of the monthly COLLETT situation report Provided donor’s activity report and proposal framework Ensured the COLLETT trainees and team participated in relevant community development activities Monitored curriculum development, delivery methods and compliance to standard and quality of skills required by partnering companies and the market in general Developed constructive collaboration with authorities, such as Tertiary institutions, media houses, and partners Responsible for strategic communications and campaigns including broadcasting, short video development, press releases, newsletters, podcasts articles blogs and social media messages Key Achievements ● ● ● ● ● ● ● ● I facilitated the beginning of the COLLETT’s first edition of Paradigm Shift, a professional knowledge exchange event, with the founder's help. Conducted successful campaigns and carried out three artisan trainings on Paint Production Employment Scheme and Skills Acquisition for SME's with SMEDAN for youths and women in rural-urban areas of Abuja. Created three curricula and teaching materials. Between July and August 2020, start a COVID relief campaign to provide 100 disadvantaged women and children with basic necessities. A paid training partnership on "Work Ethics and Organizational Culture" was established with Caritas Nigeria. Facilitated free organizational ethics training with the Centre for Democracy and Development. Delivered a speech on "Cyber Security" as a representative of the organization at Girls in Engineering Symposium; Baze University Nigeria. Launched “Leaders Education Academic and Development (LEAD) club in five schools in Abuja. The Nigerian Army, Calabar, Cross River Assistant Corpers Liaison Officer and the Smile Outreach, Nov 2017 – Oct 2018 ● ● ● Developed and implemented a decent policy to oppose intergenerational connections in Nigeria, reaching 3000 teenagers in the first two months of the project's execution. Supervised the execution of material and health outreach to the 13 Brigade widows of deceased Nigerian soldiers. Facilitated collaboration between the Medical Women Association of Nigeria and the Nigerian Medical Association to offer free cervical cancer screenings and education. Abuja, Federal Capital Territory, 901101 - - ● ● Reached out to public school pupils by donating 200 items of essential education, including books and school bags. Facilitated the launch of the Institute of Human Development, created curriculum and courses on current GBV, FGM, and professional/personal development issues with an emphasis on African Philanthropy Abuja Environmental Protection Board, FCT, Abuja Industrial Trainee, Jun 2015 – Dec 2015 ● collecting and measuring data and supervising environmental contractors. ● Correspondent, co-office administrator, and documentation. ● The senior statistics officer's assistant. British High Commission, Abuja Intern, Jun 2011 – Jul 2011 ● ● Filing Issuers and Refusals documents Tracking of incoming and outgoing calls within the department. Education Master of Science International Affairs and Strategic Studies Candidate The Nigerian Defence Academy Kaduna, Nigeria June 2020 Bachelor of Engineering (B.Eng.) Agricultural and Environmental Engineering Mar 2017) Niger Delta University Bayelsa Nigeria March 2017 Credentials and Licences ● ● ● ● ● ● ● ● ● ● Human Resource Management; Effective Employment Recruitment - Wichita State University HSE Level 1 and 2 - British International Safety Organization Project Management; Graduate and Professional Certificate - British Project Management Academy Fundraising Strategies - Philanthropy University Planning for Monitoring and Evaluation - Philanthropy University Fundamentals in Digital Marketing - Google Digital Skills for Africa Environmental Impact Assessment - Department of Petroleum Resources Quality Management - Rahn Wesley Institute of Management Girl-centered Design - Philanthropy University Connecting with Donors - Philanthropy University Abuja, Federal Capital Territory, 901101 - - ● Essentials of Non-profit Strategy - Philanthropy University References MAJOR USMAN ADAMU, Staff officer SO2 G1/G4, The Nigerian Army, HQ 25 Brigade, Damboa- --- Former Supervisor JOHNSON MOSES, Finance and admin manager, Agence France-Presse- --- Career Adviser CAPTAIN BABATUNDE IGBAFEN, Commanding Officer 13 Brigade Ordnance Unit, The Nigerian Army- --- Former Manager Abuja, Federal Capital Territory, 901101 - -