About Me
I've work in a leading market research, insights, and consulting
industry, experts in search query building to gather relevant data
from any social/online platforms to discover and understand the
unstructured data and run a adhoc, qualitative, and quantitative
analysis including creating actionable insights reports.
Work Experience
BERNIE
TABUZO
DATA ANALYST
Contact
-
Kantar Philippines
Social & Search Specialist | Associate Manager
Sept 2019 - Nov 2022
Mining social data by building boolean search
queries using Netbase and Brandwatch, or
equivalent social listening platforms to discover and
understand what people are talking about the
companies brands, products, campaigns, and
overall market landscape including its competitors.
Running adhoc, qualitative, and quantitative social
analysis.
Writing reports such as volumetric trends, data
visualizations, and actionable insights ranging from
category-level to in-depth data analysis.
-https://www.linkedin.com/in/bernie-tabuzo/
Mandaluyong City
Areas of Expertise
Experts in building boolean search query
via social listening platforms such as
Netbase, Lucene Solr, and Brandwatch
Quantitative and Qualitative analysis for
insights report such as identifying the
volumetric
trends,
sentiments,
and
intensity of real-time consumer behavior.
Advance knowledge in Microsoft Excel and
PowerPoint.
Isentia Manila, Inc
Search Training Specialist
Oct 2018 - Sept 2019
Training & Coaching Search Specialist of the team
& providing them with quality feedback.
Work closely with and communicate with sales
teams and client support coordinators in ANZ to
understand client needs and interpret their Search
requirements.
Answer internal feedback queries related to client
relevance and make changes to search query to
improve the relevance of content being delivered to
those clients.
Isentia Manila, Inc
Search Specialist
Feb 2016 - Oct 2018
Creates keyword-based search strings using
Boolean Search & Lucene Solr that provides
relevant content across a range of media types of
corporate & govt clients located in Australia, NZ,
South East Asia & China.
Other Skills
Work Experience
Knowledge in Power BI and Tableau to
process the data such as to extract,
transform, and loads data (ETL) from
multiple sources, and provide insightful
data visualizations.
Knowledge in programming
Python, and SQL.
Knowledge
marketing.
in
such
Facebook/Google
as
Ads-
Knowledge in Search Engine Optimization
(SEO) to improve search engine ranking,
visibility, and user perception of a site's
popularity, relevance, trustworthiness, and
authority
Familiarity in Google Analytics to increase
visitors and evaluate traffic flow.
Volunteer
Tech Director | Stage Cameraman
Victory Pioneer | Nov. 2012 - Feb. 2016
Operating the camera itself, each
shot carefully and creatively framed.
Choose appropriate lenses for the
camera and various equipment used
(tripods, technical props, and etc..)
Attentive in iris adjustment if the
speaker going in the place that
causes of blurry shot.
Having strong ability to communicate
with co-working members to have an
excellent output and give the
audiences an entertaining preaching.
Isentia Manila, Inc
Research Consultant Executive
Nov 2012 - Feb. 2016
Unsurpassed media monitoring coverage, the right
Public relations (PR) measurement techniques, and
research methodologies combine to deliver the
world’s best-practice media intelligence each day.
Assessment
of
how
favorable,
neutral
or
unfavorable media coverage has been across each
area of interest.
Mediabanc Manila and now Isentia
Media Assistant Analyst
Jan. 2011 - Nov. 2012
Tracking and measures the perception with the
optimum combination of analytics such as empirical
analyses of share of voice, ROI, exposure volume,
visibility, ‘stickiness’ and many more.
Compiles and delivers Television, Radio, Print,
Magazine and Online news coverage of your
company, competitors, and industry to your custom
online news library.
Trainings and Certifications
The Complete Visualization Course With
Python, R, Tableau, and Excel
Issued by 365 Data Science | Nov. 2022
Introduction to Data and Data Science
Issued by 365 Data Science | Nov. 2022
Data Analysis With Excel Pivot Tables
Issued by 365 Data Science | Nov. 2022
Learning Power BI Desktop
Issued by 365 LinkedIn | Oct. 2022
Education
Bachelor of Science in Information
Management
Catanduanes State University | 2005 - 2009
I hereby certify that the foregoing is true and correct to the best of my knowledge and belief.
Bernie J. Tabuzo
