Adeoba Kanyinsola Princess
Digital Marketing Technologist
Able to work in EMEA and AMER timezones
My Portfolio-
Summary:
I am a creative and dynamic Digital Marketing Technologist with experience in project
management, communication, time management, adaptability, problem-solving, and
leadership. My expertise includes project management methodologies, social media marketing
and advertising, community management, and content creation. I am skilled in CRM, research
and analytical skills, collaboration, team work, email marketing, writing and editing, social
media marketing, sales funnel design, website and landing page design, lead generation, and
marketing automation.
Objective:
To enhance my professional skills, capabilities, and knowledge in an organization that
recognizes the value of hard work and trusts me with responsibilities and challenges.
Key Skills & Achievements:
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Content Production: Created and published engaging video content for Snachat,
TikTok and YouTube, resulting in an increase of 1,000 followers within just 3 months.
Content Planning: Developed and executed content calendars across various social
media platforms, leading to an organic following growth of 50%.
Customer Service: Managed customer inquiries via social media channels, providing
exceptional service and resolving 100% of issues promptly and satisfactorily..
Tech Skills: Demonstrated proficiency in utilizing CRM platforms, such as
GoHighLevel, ClickFunnels, kvCORE, Salesforce, among others, to build sales funnels
and manage customer relationships effectively. Utilized marketing automation tools,
including ClickFunnels, to create visually appealing and user-friendly websites and
persuasive landing pages that contributed to a 30% increase in website traffic and a 15%
increase in email sign-ups and customer acquisitions. Used Facebook, Instagram,
LinkedIn, TikTok, Youtube, Sprout Social, Hootsuite, Google Analytics, and Google
Workspace to grow businesses.
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Email Marketing: Successfully executed targeted email marketing campaigns,
resulting in a 20% increase in open rates and a 15% increase in click-through rates,
driving customer engagement and conversions.
Social Media Marketing: Developed and implemented social media marketing
strategies, including targeted advertising campaigns, which led to a noticeable increase
in brand visibility and engagement by 20% within 3 months.
Copywriting: Produced persuasive and impactful copy for business plans, proposals,
and various content formats, resulting in positive feedback from clients and improved
conversion rates.
Content Writing: Crafted high-quality articles, blogs, and website content that
attracted organic traffic, resulting in a 30% increase in page views and a 25% increase in
average time spent on the website.
Basic Animations: Utilized basic animation techniques to create engaging visual
content, resulting in improved audience retention rates and increased video views.
Experience:
Social Media Manager and Content Creator, Merjoh Solutions, Remote, UK
A solutions agency designed to help businesses of all sizes
2022 - present
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Managing social media presence, creating content, and implementing social media
strategies.
Utilizing project management methodologies, social media marketing, and advertising to
drive engagement and growth.
Collaborated with content creators to develop engaging and SEO-optimized content,
increasing brand visibility and engagement.
Utilized marketing automation tools to streamline email marketing workflows,
improving email open rates by 20% and lead nurturing by 15%.
Stayed current with industry trends and emerging technologies, implementing
innovative strategies for business growth.
Digital Marketing Technologist and Sales Engineer, Kobo360, Contract-
Africa’s innovation leader in integrated logistics solutions and truck brokerage services
● Developed and executed comprehensive digital marketing strategies across SEM, SEO,
social media, email marketing, and display advertising.
● Optimized website performance through SEO techniques, resulting in a 30% increase in
organic search traffic and improved search engine rankings.
● Managed web analytics using Google Analytics, providing actionable insights to enhance
campaign performance and user experience.
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Conducted keyword research and implemented targeted paid search campaigns,
achieving a 25% increase in click-through rates and driving quality leads.
Led conversion rate optimization efforts, resulting in a 15% increase in overall
conversion rates.
Provided training and guidance on digital marketing best practices to cross-functional
teams.
Digital Content Manager, TON Fietsverhuur, Remote
A professional bicycle rental company for groups ranging in size from 20-600 people
2020 - 2021
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Negotiated and managed contracts, ensuring favorable terms and conditions for the
company.
Allocated resources effectively to support content creation and execution.
Created engaging and high-quality content for various platforms, including social media,
blogs, and websites.
Designed sales funnels to optimize lead generation and conversion rates.
Engaged in copywriting activities, producing persuasive and compelling content.
Ensured effective project management, coordinating tasks and timelines to meet
deadlines
Freelancer, Fiverr and Upwork, Remote
Freelance platforms for diverse projects and clients
2017 - present
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Provided social media management, copywriting, CRM, and project management
services.
Generated leads for email marketing campaigns through targeted strategies and lead
generation techniques.
Designed sales funnels to optimize lead generation and conversion rates.
Conducted in-depth internet research to gather market insights and competitive
analysis.
Implemented marketing automation strategies to streamline campaigns and improve
efficiency.
Created and optimized LinkedIn profiles to enhance brand visibility and generate
professional connections.
Collaborated with cross-functional departments, including marketing and web design, to
create engaging social media copy and captivating imagery.
Certifications:
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Google Digital Marketing and E-commerce, Google
Sales Funnel, The Great Learning
Google Ads, LinkedIn
Leadership and Copywriting, Faitheroic Generation
CAPM Training, Master of Project Academy
Project Management Professional Certification, Udemy
Interests & Hobbies:
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Graphic Design
Fitness and Wellness
Aquaculture
Foreign Languages
Creative Writing
Music
Cooking and Baking