Bayu Indriyanto

I'm a Digital Marketing and Localization Specialist with over 7 years of experience in Southeast Asia, especially the Indonesian market. I started in user support, then transitioned into marketing after improving localization quality and user sentiment. Since then, I’ve led SEO and ASO strategies, managed multilingual content, built communities, and worked closely with cross-functional teams to deliver culturally aligned, user-focused campaigns.

I’m a native Indonesian and Javanese speaker, and fluent in English, with basic Chinese. I specialize in tools like Crowdin, Firebase, Ahrefs, and Google Play Console, and I’ve contributed to everything from UI/UX feedback and pricing research to KOL campaigns and support SOPs. While I work fully remote from Bali, I travel when required.