Baljit Kaur

I am a WordPress and WooCommerce Expert with over 20 years of experience in full-stack programming, application design, and project management. My expertise lies in developing, enhancing, and managing websites and applications across various industries, including SaaS, eCommerce, travel, real estate (MLS IDX), LMS, forex, and warehousing. With a strong background in both frontend and backend technologies, I specialize in creating high-performance, scalable, and user-friendly web solutions.

Most recently, I worked as a WordPress Engineer at BlogVault Private Limited (July 2022 – January 2025), where I played a key role in multiple departments, including Tech Support, Marketing, Content, and Engineering. My responsibilities included:

• Website Development & Management – Designed and managed product websites, implemented API integrations for pricing and coupon retrieval, and ensured site performance.
• Customer Support & Training – Assisted customers with WordPress and product-related issues while mentoring tech support team members.
• Marketing & Content Development – Created landing pages, email templates, and ad campaigns while educating the content and video teams about WordPress.
• Product Enhancement & Hiring – Provided feedback for product improvements, contributed to brainstorming new features, and handled hiring for the video team.

Additionally, I have been working as a freelance software developer since 2002, delivering custom WordPress plugins, themes, eCommerce solutions, and API integrations. I have successfully developed and managed projects such as:

• A custom WordPress plugin for Designer Candy (Australia), using JavaScript libraries for interactive product customization.
• A WooCommerce-based eCommerce site (Bake-Bay.com), integrating SMS OTP login, wholesaler API, and a Flutter-based Android app.
• A corporate motivational speakers' website for Corporate Communication Experts (Australia), integrating WP Event Manager with Eventbrite and GoToMeeting APIs.
• A self-storage company’s backend system (Singapore), featuring bulk data uploads, automated quotations, and SugarCRM API integration.
• Real estate and property listing websites, including MRTBTS Condo Bangkok and DPA Singapore, with advanced tax calculations, nested data entry, and multisite customizations.

I am proficient in WordPress (Elementor, Divi, WP Bakery, Oxygen, Gutenberg, custom themes/plugins), WooCommerce, PHP, JavaScript (React, Node.js, jQuery), C++, C#, Java, Python, Dart (Flutter), SQL/MySQL, API development/integration, eCommerce payment gateways, and cloud-based SaaS solutions.

With my strong technical expertise, problem-solving abilities, and commitment to delivering high-quality solutions, I am eager to contribute my skills to innovative projects that drive business growth.