BAJAYANTI SAMAL
Surrey, British Columbia--Devoted to developing trusting relationships with customers, fostering brand loyalty and raising customer engagement.
Offering the ability to collaborate and adapt in a fast-paced setting to work smoothly with team members and advance the
achievement of overall objectives.
WORK EXPERIENCE
Retail Sales Assosiate
05/2023 to Present
Gap Factory Store
Mcarthurglen designer outlet, Vancouver
Expertise in cashier duties, efficiently processing transactions and handling cash with precision.
Proficient in operating Point of Sale (POS) systems to facilitate seamless customer purchases.
Exceptional product knowledge, providing customers with insightful information to make informed buying
decisions.
Proactively engage with customers, offering personalized assistance to meet their specific needs.
Maintain a clean and organized store environment to ensure a pleasant shopping experience.
Upsell and cross-sell products to maximize sales opportunities and revenue.
Handle customer inquiries, concerns, and returns in a friendly and professional manner.
Collaborate with team members to achieve sales targets and uphold the store’s reputation for excellent customer
service.
Digital Marketing Executive, Blogger & Outreach Strategist
05/2021 to 05/2023
Digital Web Solutions Pvt Ltd
Delhi, India
Analyze SEO competitors link acquisition strategy and tactics
Monitor clients news coverage to supplement pitching campaigns and stay on top of new opportunities
Created Prospects for Clients
Report weekly on outreach efforts, coverage, link captures, and engagement
Collaborate with design and writing teams to produce high-fidelity content
Experience with SEO tools such as SEMrush,Ahref & Moz
Experience of Email Marketing Campaign(Buzzstream Tool Manage,Linkprospector & Hunter)
PR & Influencer Marketer
05/2020 to 05/2021
Brandburp Digital Pvt Ltd
Delhi, India
Collaborated with the media to encourage company and product coverage and promote brand mission and
values.
Developed innovative marketing and PR strategies.
Aligned projects and daily activities with company vision, strategies and tactics.
Managed all internal, external and crisis communications. Planned and organized seminars, meetings and
retreats.
Create Calendar for Client SMO posting/Website Blog Posting
Work with instagram tool such as tanke-Find influencer engagement rate
Conduct Barter & Paid Influencer Marketing campaigns..
Digital Marketing Executive
05/2019 to 05/2020
Travel-O-Media Solutions Pvt. Ltd
Delhi, India
Reviewed and optimized client sites to improve keyword targeting URL strategies, website architecture and
content.
Utilized search engine optimization and emphasized the importance of link building. Completed keyword research
to target clients based on keyword targeting.
Collaborated with the developer team to investigate critical SEO-related issues and provided impactful solutions.
Recommended changes to website architecture, content and linking to improve SEO positions for target
keywords.
SEO Executive
09/2018 to 05/2019
Perfect Stayz Private Limited
Delhi, India
Completed keyword research to target clients based on keyword targeting. Leading keyword research and
optimization of content.
On-page optimization
Off-Page Optimization
SKILLS
- POS system proficiency
- Accurate cash handling
- Product knowledge
- Upselling and cross-selling
- Effective communication
- Store organization
- Team collaboration
EDUCATION
Keystone College
Other
Diploma in Project Management
05/2023 to Present
International Institute of Mass Media, New Delhi
Bachelor’s
Bachelors in Mass Communication
2015 to 2018
