RESUME
NAME: Oshikoya Babatunde Oluwadamilola.
ADDRESS: No 2, Rafiu Ajibade street, Omole Phase II Extension, Olowora.
TELEPHONE NUMBERS:-,-
EMAIL:-
CAREER OBJECTIVE:
Experienced digital media manager with a track record of creating and implementing successful digital media campaigns. I aim to secure a position where I can use my talent for developing innovative ideas, coupled with my vigilant attention to the latest social trends, to develop strategic campaigns that generate curiosity, build brand awareness and amass a powerful social following for brands and businesses, while also employing my excellent communications and interpersonal skills to enhance customer/client satisfaction and deliver excellent services pursuant to organisation and personal goals.
KEY SKILLS & COMPETENCIES:
Ability to use a wide range of social media monitoring tools to monitor brand interactions and measure effectiveness of campaigns.
Experience in developing digital strategy and content for diverse digital media
Excellent language skills; listen very effectively, able to write in a concise manner and speak in a persuasive style.
Technologically literate and able to utilize the latest forms of written and electronic communication.
When planning and organising is able to prioritise tasks and assignments, introduce contingencies and delegate effectively to make the best use of others’ skills.
Ability to work effectively under pressure and in situations where both demanding and stringent deadlines are present.
Develops innovative and effective solutions to problems and is able to diagnose an issue by getting to the root cause.
EMPLOYMENT HISTORY AND RELEVANT EXPERIENCE:
May, 2017 – Till date: Account Manager: Street Toolz Limited
Role included;
Researching clients’ products, services, competitors and target markets.
Working with clients’ to develop social media strategies and campaigns.
Developing budgets for and ensuring maximum ROI from campaigns
Working with a team to develop, plan and execute best advertising solutions for clients.
Researching top influencers, competitors and trends in clients’ audience and industry.
Monitor social networks for customer service opportunities and initiate conversations on behalf of clients.
Preparing monthly reports detailing social media and campaign activities.
Developing content and activities to engage and grow clients’ social media communities.
Accounts managed include: Indomie Noodles
Leadway Assurance
Achievements:
Successfully developed and implemented a digital campaign for the Indomie #Bellefull Comedy Challenge. Campaign saw over 200 video entries, with the campaign hashtag trending on social media and garnering over 10 million impressions.
Oversaw a consistent improvement in customer service online with complaints and messages responded to within the hour and/or escalated to the necessary channels.
November, 2015- June, 2017: Freelance Content Developer/Digital Media Manager
Worked with Webloft Technologies to:
Plan and execute web, email, social media and display advertising campaigns.
Design, build and maintain social media presence for brands in different sectors.
Content development and copywriting
Identify trends and insights, and optimize spend and performance based on the insights
May, 2014 – March, 2016: Business Development/Social Media Exec/Content Editor at Bizwatchnigeria.
I had the opportunity to work at an online business intelligence and media platform where my roles included:
Identifying and generating opportunities for business expansion and revenue generation for an online media platform
Curating relevant content to reach the ideal audience for an online media platform.
Creating, curating, and managing all published content (images, video and written) for the brand’s social media platforms and sites (Twitter, Facebook, LinkedIn, Instagram etc).
Monitoring, listening and responding to users in a “Social” way.
Designing, executing and managing promotions and social media ad campaigns
Compiling report for management showing results (ROI), while monitoring trends using Social Media tools, applications, channels, design and strategy.
Achievements:
Successfully analysed campaigns and translated anecdotal or qualitative data into recommendations and plans which were used to create new and/or revise existing Social Media campaigns.
Successfully grew engaged online community to 20,000 Facebook Fans and 25,000 Twitter Followers within 5 months
Developed creative content templates for the site
August, 2014 – June, 2015: Digital Media Consultant at Digicraft Solutions
Worked with a team to develop creative digital media campaigns for brands looking to explore the digital space.
Duties:
Creating editorial calendars for brands, while ensuring that communication is in line with branding strategy and suited to different channels and audience.
Achieve a strong, visible social media presence and develop concepts with viral potential. Continuously monitor online public relations and ensure the success of client programs.
Assess social media marketing strategies to determine rate of return. Identify and tap into new channels to optimize ROI and fuel revenue growth.
Compiling reports on social media campaign with a view to measuring reach, engagement and other KPIs as indicated.
Campaigns worked on include:
Avon Social Media Campaign
Campari Social Media Campaign
American Honey #ColdGold Campaign
2014 – Till Date: Volunteer/Project Director with Bimbo & Friends/Lend A Hand Initiative
Working with a team of young professionals looking to impact society positively most especially by assisting teens and young adults through various programs and projects.
EDUCATION AND TRAINING:-: Lagos State University, Lagos State (B.Sc. Sociology Second Class (Lower) Honors)-: Maryland Comprehensive Secondary School (Secondary School Leaving Certificate (SSCE)).
INTERESTS:
Avid reader and knowledge enthusiast (Last book read: Bombay's Republic by Babatunde Rotimi. Current read: The Alchemist by Paulo Coelho), creative writing, listening to music, playing scrabble and chess, watching movies and football, tech aficionado, travelling and meeting people.
REFRENCES
Available on request.