Aviral Ojha

I am a Social Media marketer from having worked with industries like Real estate , Salon ,Gyms, doctors and much more. My expertise include:

·       Facebook generation

·       Social media management

·       Content marketing

·       Instagram marketing

·       Strategy consultation

Many businesses measure the growth of their business by the number of followers on their page. They make their family members and friends follow their pages without realizing that they are inviting an audience irrelevant to them. As a result, these people never engage with their content.

Audience targeting is very important for any businesses. If you have found your ideal audience that may buy your service or product, half the battle is won.

It is very important for your business to continuously generate leads on a regular basis. Two best platforms to generate leads are Facebook and Instagram.

While the fakebook’s organic reach is dead and requires paid marketing, on the other hand, Instagram still has a a lot of organic reach to offer ensuring that you won’t have to spend money on ads.

However, it is a time-consuming process and not recommended until and unless you already have a lot of clients and cashflow.

Here are the only 11 Instagram tips that you need to increase your engagement.

·       Post content only relevant to your niche.

·       Do not randomly follow people just to increase your followers.

·       Analyze your competitors content. Their content type, their content strategy, what posts get more engagement and what does not.

·       Hijack their comment section .i.e. whenever your competitors followers comment on their content, reply to comments which are relevant and just like good comments. This will catch their attention and they might visit your page.

·       Go to accounts in the same niche as yours , go to their tagged section, follow relevant accounts and start commenting on their content. meaningful content always. make sure to comment 10–15 times on different accounts for more visibility.

·       Steal the hashtags that they are using according to your account size. Use all 30 hashtags in your posts. Do not use hashtags which have posts more than 500k.

·       Use reels as it is really providing free organic reach. Post at least 4–5 times.

·       Post 3–5 stories a day. You can use hashtags in stories too(max 11) for great reach.

·       Make one igtv per week minimum explaining your product.

·       Go live every week and answer queries of your audience. And if you are a person ,do a live with any of your friends for increased exposure.

·       11) Always use location tags in your posts so that whenever a person goes to their explore page and searches a location that you have tagged, you get their attention.

Just remember that in the social media game, you need to have a proper strategy. Being experienced in various industries I will help you design a strategy and boost your engagement.