Aulia Bramandita

Aulia Bramandita Röntgenstr. 23C 30163 Hannover Tel. - E-mail:- Curriculum Vitae Personal Information born on- in Duri, Riau, Indonesia Study-Master of Business Informatics (MBI) at the European University Viadrina, Frankfurt (Oder) -Bachelor of Business Administration (BBA with hons) at the National University of Malaysia, Malaysia Work Experience Dec 2016 – presentDelticom AG – Hannover, Germany Role: Web Analytics Responsibilities: Hands-on across several digital channels and properties to identify trends, patterns, and irregularities with Adobe Analytics Analyse and provide actionable insights to identify opportunities to improve online content effectiveness and user experience Be responsible for measuring and following up the performance of our properties (ca. 300 websites, consist of B2B and B2C spread out in more than 20 countries in Western Europe) Implement and ensure reliable tagging and tracking to support accurate measurement and data validations using Adobe Dynamic Tag Manager Create and maintain weekly and monthly reports on property performance Provide cross-brand web analytics insights to support the commercial objectives of the business across desktop, mobile, native and multi-device users Maintain web analytics internal Confluence pages May 2016 – Oct 2016Zyncd Gmbh – München, Germany Role: Growth Hacker and Analytics Manager Responsibilities: Responsible for all analytics data Track user data and analytics to measure effectiveness of product and marketing campaigns Transform user behavior/feedback into product improvements A/B internal landing pages for optimal effectiveness Plan and oversee digital marketing and advertising campaigns (SEO/PPC) to increase organic search and measurable lead generation Worked on project with White House called CancerBase where we provide a knowledge sharing platform for patients, scientist and social media volunteers. Jan 2014 – May 2016Rocket Internet (Carmudi) – Berlin, Germany Role: SEO Manager Responsibilities: Managed SEO campaign for Indonesia Plan, evaluate and remotely managed 2 content writers and a linkbuilder from Berlin Upload, optimize, adjust and develop landing page content. Prepare and manage technical aspects such as URL redirects and meta data according to SEO guideline. Develop SEO strategies, implement and monitor campaigns Perform site analysis, keyword research and mapping, competitor research and assess link building opportunities Product owner for web scrapper (build and maintain) Prepare weekly/monthly traffic, analytics and ranking reports Assisted in providing analytics and performance reporting to management Achievements: Developed and managed SEO campaign that resulted on average 30% growth MoM from SEO traffic perspective. Achieved and maintained 40% SEO traffic from the total traffic. Achieved numerous performance of the month from all Rocket Internet’s ventures. Managed get high profile domain (EDU and GOV) websites with zero cost. Oct 2012 – July 2013Rocket Internet (PricePanda) – Berlin, Germany Role: Online Marketing Intern Responsibilities: Managed online marketing campaign in SE Asia countries. Preparing, execute and monitor CPC, PPC and social media campaign. Helped the team for interviewing new candidate and was in charge for training new people about SEO. Language Proficiency IndonesianNative speaker EnglishAdvanced German Intermediate Technical skill Languages: MySQL, PostgreSQL, Python, Linux, HTML/CSS, JavaScript. Tools of trade: Adobe Analytics, Adobe Tag Manager, Google Analytics, Google Tag Manager, Google Webmaster Tools, Google AdWords, Tableau, Ahrefs, Confluence, JIRA, Searchmetrics, MOZ, AWR Cloud, SimilarWeb, Git, Jenkins, Wordpress.