Atabo Friday Junior

FRIDAY ATABO JUNIOR Ankpa, Kogi State, Nigeria - |- Professional Summary A highly creative and results-driven Social Media Specialist with a strong background in content creation, digital marketing, and audience engagement. Adept at developing and executing compelling social media strategies that drive brand awareness, customer engagement, and business growth. Passionate about leveraging social media platforms to enhance visibility and engagement for brands, businesses, and organizations. Skills Social Media Management (Facebook, Instagram, Twitter, LinkedIn, TikTok) ●​ Content Creation (Graphics, Videos, Reels, and Captions) ●​ Digital Marketing & Paid Advertising ●​ Brand Awareness & Audience Engagement ●​ Analytics & Performance Tracking ●​ SEO & Hashtag Strategy ●​ Community Management ●​ Copywriting & Blogging ●​ Graphic Design (Canva, Adobe Photoshop) ●​ Video Editing (CapCut, InShot) ●​ Google Ads & Facebook Ads ●​ Collaboration & Productivity Tools:Loom, Discord, Google Workspace, Slack, Microsoft Teams, Asana ●​ Marketing & Automation Tools:Hootsuite, Zapier, HubSpot, Mailchimp Work History Social Media Manager & Content Creator Freelance | 2022 – Present ●​ Developed and executed digital marketing strategies to increase brand awareness and engagement. ●​ Created high-quality, engaging content including graphics, videos, reels, and blog posts. ●​ Managed social media accounts, scheduled posts, and monitored audience engagement. ●​ Implemented SEO techniques to enhance content visibility. ●​ Conducted performance analysis and reported on key social media metrics. Public Relations & Digital Strategist Frisalo Enterprise | 2021 – Present ●​ Managed social media accounts, increasing customer engagement by 40%. ●​ Designed and implemented digital marketing campaigns for product promotions. ●​ Created compelling brand narratives and marketing materials. ●​ Developed influencer and partnership marketing strategies to expand brand reach. Youth Fellowship President & Media Coordinator United Evangelical Church (UEC) Ankpa | 2021 – Present ●​ Led digital outreach initiatives to increase youth engagement. ●​ Created video, audio, and written content for church programs. ●​ Managed the church’s social media pages, increasing online participation. ●​ Organized media coverage for events and services. Education National Diploma Urban and Regional planning Certifications & Training ●​ Google Digital Marketing & E-commerce Certification ●​ Meta Blueprint: Facebook & Instagram Ads ●​ Canva for Beginners & Advanced Graphic Design ●​ Video Editing Mastery (CapCut & Adobe Premiere Pro) Volunteering & Additional Experience ●​ Designed social media graphics for multiple brands and NGOs. ●​ Provided consultancy on digital branding and business growth strategies. ●​ Conducted social media training sessions for small business owners.