Ashutosh Keshari

Ashutosh Keshari Digital Marketing Expert ► Branding Strategist » Content Writer ★ Helping Organizations Run Efficiently- Summary Every brand or company not only works hard to engage, inform, attract, connect and impact their audience, but that will also help in generating revenues with measurable business goals. And I am the bridge between the brand and their potential consumers. I can help my clients find the best platform that best fits their unique brand identity, and then I work on producing high-quality digital marketing strategies that meets their business objectives. Currently, I am working as a Digital Marketing Expert at KiiTos Infosot, Surat where I have worked for companies like Match Master (Mobile Application), SareesMela (E-Commerce), Om Satya Machines, Adarsh Creation (E-commerce), Surties (Advertising & Media) and many more. My specialties include Digital Marketing, Content Writing, Social Media Marketing, Search Engine Optimization, Google AdWords, and various marketing strategies. Experience Digital Marketing Specialist at KiiTos InfoSoft January 2017 - Present Role and Responsibilities: • Develop and manage digital marketing campaigns that include SEO, SMM, Email, Content and other display advertising. • Execute and maintain social media strategy across all digital channels. • Measuring and reporting the performance of all digital marketing channels. • Optimize content for the website and social networking accounts such as Facebook and Twitter • Develop relevant content to reach company’s targeted audiences. • Executing various strategies to build online reviews and reputation of the company. • Demonstrate and execute comprehensive marketing plan for future campaigns. • Analyze, review, and report on effectiveness of campaigns in an effort to maximize results. • Track and analyze website traffic flow and provide regular reports • Identify new trends in digital marketing, evaluate new technologies and ensure the brand is at the forefront of industry developments. • Create and publish content like blogs, press releases and articles relevant to company’s branding. Page 1 • Executing paid campaigns on platforms like Facebook ads and Google AdWords. • Manage and execute marketing plans according to details described by our clients. • Regular interaction with clients to maintain healthy relationship. E-commerce and SEO Analyst at Set blue January 2013 - November 2016 (3 years 11 months) Roles and Responsibility: • Conducting keyword research/analyzing and prioritizing keyword lists based on parameters set. • Initial account setup & configuration of Google Webmaster Tools, Google Analytics etc. • Creating Company accounts and handling of Social Media campaigns via Social Networks like Facebook, LinkedIn, Pinterest, Twitter and YouTube. • Managing & executing online brand and product (Project) campaigns to raise brand awareness. • Managing and updating CRM portals with the latest upgrades / new features and fixing issues of end users. • Manage all SEO programs, including link building, to drive organic traffic to our website. • Develop keywords strategies for new project promotions • Actively test and analyze keywords, advertising copy, landing pages, and positioning to maximize results • Keeping the Website online presence up-to-date through media, technology and design. • Conduct in-depth Website analysis • Collaborate with creative, marketing and technical teams to develop Website content that supports SEO objectives • Design and execute email campaigns, including personalized/customized and theme-based newsletters. • Offsite techniques like URL submissions, directory submissions, classifieds, forum posting, press releases, blog writing and posting to improve organic ranking of the website. Education HubSpot Academy Inbound Marketing, Information Technology, 2017 Divine Child High School, Surat Business/Commerce, General, 2002 - 2006 METAS Adventist College High School/Secondary Diplomas and Certificates, 1988 - 2001 Page 2 Ashutosh Keshari Digital Marketing Expert ► Branding Strategist » Content Writer ★ Helping Organizations Run Efficiently- Contact Ashutosh on LinkedIn Page 3