Ashish Kalra

Ashish Kalra SEO Specialist- - linkedin.com/in/ashish-dm/ Experienced SEO specialist with over 4 years of hands-on experience in optimizing websites for top rankings on key search engines. Proven track record of developing and implementing effective content strategies to drive significant increases in website traffic, sales, and leads. Skilled in working with diverse clients from various industries and geographical areas, with varying budgets and requirements, to achieve exceptional results. Results: Check out my portfolio here Experience Hotbit Digital - Digital Marketing Manager 2023 - Present Planned out and implemented highly effective SEO strategies for diverse clientele to increase website traffic by an average of 60% & conversions by an average of 15% Handled a team of 5+ SEO executives & content creators to implement comprehensive SEO & content marketing strategies. Devised & implemented effective backlink acquisition strategies for clients dealing in different niches resulting in the boost in domain authority & online visibility. Leveraged data & insights from Google Analytics & Microsoft Clarity tools to implement CRO strategies for different clients, which resulted in a conversion rate growth of 15% on an average. Worked with the technical team to optimize page loading time and overall user experience of websites. Set up, optimized, and ran various Google Ads campaigns to drive quality traffic to the website and acquire sales-qualified leads. Created easy-to-understand reports to present data to clients and maintained a healthy and sustainable relationship with them. Created & managed highly effective LinkedIn ad campaigns for several B2B clients. India Infotech - Digital Marketing Executive 2021 - 2023 Crafted a content marketing strategy for an esteemed client, resulting in an increase in total organic keywords, organic traffic, and newsletter sign-ups. Helped several clients with local businesses in Canada and the United States in securing top rankings in SERPs and outperforming online competition. Effectively managed a team of 4 SEO executives to handle multiple SEO projects and deliver exceptional results Acquired high-quality backlinks for projects through content marketing and outreach strategies. Resolved core web vitals issues in projects by coordinating with the development team Successfully removed a manual action from a client’s website through persistent efforts and subsequently enhanced their backlink profile through comprehensive off-page strategies. Prudent Digital - Digital Marketing Executive 2020 - 2021 Enhanced a client's social presence through effective social media account management. Implemented influencer marketing strategies for a client, resulting in increased brand awareness and sales. Crafted over 50 blog posts for the company website to drive quality organic traffic, leading to a 30% increase in organic traffic. Strategically implemented internal linking on a client’s website, resulting in a 17% increase in conversions. Resolved product listing issues in Google Merchant Center for several E-commerce clients. Significantly increased the domain authority of a client’s website in just two months through comprehensive off-page efforts. Education Diploma in Mechanical Engineering 2019 Skills Local SEO | Nationwide SEO | Global SEO | Content Marketing | Strategy Planning | Data Analysis | Copywriting | Conversion Rate Optimisation | Content Creation | Google Ads | Social Media Management | LinkedIn Ads | Thorough Competitive Analysis | In-depth Market Research | Leadership | Effective Team Management | Problem Solving | Client Relationship Management Tools Google Search Console | Google Analytics | SEMrush | Ahrefs | SpyFu | Screaming Frog | Google Ads Editor | Google Keyword Planner | Canva | Filmora | GT Metrix | Ubersuggest | Moz Keyword Explorer | Moz Site Explorer | Page Speed Insights | Google’s Structured Data Markup Helper | Buzzsumo | Link Assistant’s SEO Powersuite