Ashish

· PERSONAL INFORMATION Name Ashish K K Email - Headline Analytics Certified Growth Strategist, PPC expert Age 22 Phone - MY PROFILE Summary I worked as a growth strategist for few start-ups, I have experience in User Acquisition, Web Analytics, SaaS & Technical Digital Marketing (PPC/SMM). I’m interested in developing and executing on strategic plans for customer acquisition, and increasing brand awareness. I help Start-ups, Early-stage tech companies, & Boundary-breaking trailblazers Build their Dream team Faster. Education 2013 - 2016 Bachelor of Technology (B.Tech.) Mechanical Engineering at SSJ Engineering College 1997 - 2010 Junior High/Intermediate/Middle School Education at Vidyanjali High School Experience 2015 - Present Growth Strategist at Qweboo Inc. (2 years) - Implementing Growth Strategies - Improving User Growth and Engagement - Fixing On Page SEO Issues - Adding New CTA buttons and conducting valuable A/B testing. - Manage Databases using Tools like Heidi-SQL - Fixing minor HTML/CSS issues on the Product - Brand Development - Relationship Management with Bloggers ( In- Industry ) - Creating a search-based user acquisition strategy through Link building and search engine optimization and marketing - Optimizing for user experience and conversions - Using cost-effective methods of advertising through in-depth analysis of analytics and extensive A/B testing. - Built and scaled performance marketing organization (and built new channels from the ground up for user acquisition strategy to maximize key business growth goals (revenue generation, user acquisition and customer lifetime value). - Worked closely with Brand, Product, Engineering, Design and General Managers to drive business results and inform product development and marketing roadmap. - Aggressive User Acquisition Campaign Implementation. - KPI reports - Embracing social media technologies and building a presence on platforms like Twitter , Facebook, twitter and Pinterest for clients. - Develop and manage online marketing campaigns for clients, effectively driving brand awareness, engagement and traffic to social media pages. -Assess social media marketing strategies to determine rate of return. Identify and tap into new channels to optimize ROI and fuel revenue growth. - Creating Growth Models for clients - Monitoring Software Analytics, using tools like New Relic. - Conducting Various Growth Experiments and tracking results on HotJar Insights Tool. - Monitoring Application Performance - Conversion Rate Optimization. SaaS Analytics - Implementation, analysis and configuration of several analytics tools (Google Analytics, New Relic, Hotjar etc) 2016 – Present Growth Consultant at MobileMogul.CO ( E-commerce ) ( Freelance Consulting ) - 2013 - 2015 Optimize Facebook ads Create Converting Campaigns on Facebook Integrate Analytics Key Performance Indicators UX audit Conduct Several A/B testing Front End Developer at Social Media Experts (almost 2 years) - Build client websites with WordPress. - Modify existing code as needed. - Work with QA Department on a customized testing plan. - Help shape IT strategic vision and drive key departmental objectives. - Assist in website traffic and performance monitoring. Page 2 Prepared and presented technical proposals to clients. Designed complex interfaces to support third party systems. - Mapped industry standard design patterns to existing codebase to derive a component architecture model of the system. - Provided senior technical support to both in-house staff and user departments for all network applications. - Executed and monitored standards for user interfaces, page design and graphics development. 2012 - 2013 Co Owner at Jamuna Engineering Enterprises (11 months) Fabrication and Erection of Equipment's & Labor supply company. Grew the company to about 100k in sales month and sold it to another contractor ,To pursue Mechanical Engineering degree. My Certifications Page 3 Page 4 I hereby confirm that the information provided by me on application form regarding my employment details is to the best of my knowledge true. Page 5 Ashish K. K Page 6