Aseem Jotshi

ASEEM JOTSHI Digital Marketing Consulatant PROFILE 181, BLOCK B, SECTOR 50 , NOIDA UP.INDIA. Highly motivated analytical and results-driven ecommerce and digital marketing expert with over 15+ years’ experience. Key strengths, Identify and capitalize on new growth opportunities through customer focus, market research, product expertise, and proven business acumen. EDUCATION Advance Diploma in Computer Application CMC-2003 Software Application Certification Department of Electronics and Accreditation of Computer-2002 -- KEY SKILLS AFFILIATE MANAGEMENT MEDIA PLANNING SETTING CONVERSION ATTRIBUTION FRAMEWORK WEB/MOBILE ANALYTICS CRM MARKETING ORGANIC/PAID SEARCH MARKETING PAID/ORGANIC SOCIAL MEDIA CAMPAIGN MANAGEMENT TRAINING OTHER SKILLS Coaching Mastermind -Mike Koenigs Consult and Profit Program SEO KAJABI Development Microsoft Dynamics EXPERTISE RE MARKETING BLOGGING EMAIL MARKETING PERFORMANCE MARKETING FUNNEL MARKETING E-COMMERCE MARKETING AUTOMATION INDUSTRY ONLINE RETAIL E-LEARNING TRAVEL HEALTH AND WELLNESS FINANCE AND INVETMENT ACHIVEMENTS Was Instrumental in Launching India's first In-house Travel Affiliate Program. Launched First Online Big Data Course in alliance with IBM. Got Recognition from UK's Top Travel Influencer Marketing Platform for Marketing efforts. Gained "Top Rated" and "Rising Talent” in USA based job Marketplace Gained "Level 4" (5 is top) rating in UK based Job Marketplace EXPERIENCE FREELANCE CONSULTANT Create Media and Campaigns Plans for Online Business. On Demand Consultation Calls on Analytics, CRO, Setting Online Stores Provide Marketing Automation Services. NOIDA Setting of Complex Funnel Marketing Workflows. 2014-TILL NOW Root cause Analysis for SEO and Paid search campaigns Affiliate Marketing Implementation. Conduct Online Training Provide ongoing support to clients of Top Business coaches. DIRECTOR MARKETING | INTELLIPAAT Creating strategies to increase online traffic to the organization’s website Tracking the conversions and improving the percentages and numbers Taking care of everything from SEO, SEM to Social Media Marketing Creating Social Media Marketing strategies to create a brand name in Social Media and raise awareness NOIDA- Collecting and Evaluating customer feedback data Evaluating competitor’s Digital Marketing strategies and creating plans to overtake them PERFORMANCE MARKETING MANAGER | MAKEMYTRIP A/B Testing, measure the performance of CTAs and improve conversion rate consistently. Optimize the marketing conversion paths. GURUGRAM- EXPERIENCE Managing and optimizing CTAs, landing pages, and the lead generation forms. Manage Media buying and Media Planning Increase the marketing funnel efficiencies. SENIOR CAMPAIGN ASSOCIATE |UKLI Devise marketing campaigns with the intent of creating leads and acquiring customers. Develop and manage digital marketing campaigns. Track and analyse website traffic flow and provide regular internal reports. DELHI- Monitor competition and provide suggestions for improvement Attain key performance indicators such as reducing the website bounce rate, improving conversion Creating and executing SMS and E-mail based marketing campaigns SEARCH ENGINE OPTIMISER | ELIXIR WEBSOLUTIONS Conducting on-site and off-site analysis of your clients’ SEO competitors. Carrying out detailed keyword research according to the latest keyword strategies. Assisting the content team in the creation of high quality, informative SEO content. Paying particular attention to any significant Google algorithmic changes. Develop and implement link building campaigns. DELHI- TESTIMONIALS