Aruya Mercy

My journey began as a virtual assistant, supporting diverse industries from private equity to hospitality. I quickly identified a common thread: operational inefficiencies, not talent gaps, hindered business growth. This realization shifted my focus to business automation. Today, I specialize in CRM implementation, process automation, and workflow optimization, empowering SMBs to streamline operations and achieve scalable growth.

While I still offer virtual assistance, it's now tech-driven, emphasizing impactful solutions. I excel at implementing automation to cut costs and save time, optimizing CRM systems to enhance customer relationships, and designing processes that maximize team productivity.

I aim to contribute to a progressive organization within business services or technology, where I can drive meaningful change. My core values center on customer experience, strategic growth, and cross-functional collaboration. My technical skills encompass process automation, CRM implementation, and workflow optimization.

If you're an SMB owner seeking to scale efficiently, eliminating operational bottlenecks, let's connect and explore how automation can transform your business.