Aoife Murphy

Aoife Murphy 33 Victoria Court, Cusack Road, Ennis, Co. Clare Mobile: +353 - Email:-LinkedIn: www.linkedin.com/in/aoife-murphy- PROFILE A hard working, positive and friendly individual who enjoys new challenges. Has a keen interest in technology and social media. Have an ICDL certification with a working knowledge of smart devices, online collaborative tools and Microsoft Office. Completed Commerce degree and have completed Digital Marketing Diploma. Currently completing additional Digital Marketing and leadership certifications. Experienced on working in teams with colleagues to successfully achieve project goals and objectives on time. Open ability to adapt to change, and develop from the experience. WORK EXPERIENCE Digital Marketing Specialist March 2021-Present Ennis, Co. Clare Currently working freelance on Fiverr and building up experience to help potential clients with Digital Marketing, Social Media, Graphic Design and SEO. Customer & Social Media Manager, NEUÚ Seaweed Skincare February 2018-February 2019 University of Limerick, Co. Limerick Fixed Term Contract Worked as customer & Social Media manager for NEUÚ Seaweed Skincare. NEUÚ Seaweed Skincare is a start-up company which specialises in producing and selling natural seaweed-based skincare products for men. Primary role was ensuring prompt response to online queries via email and taking general inquires, credit and payment inquires and support calls. The role expanded to managing NEUÚ digital social media platforms, developing and maintaining the brand’s social media content calendar and e-commerce platform. This ensured consistent presence with weekly marketing campaigns on digital platforms to increase following and drive traffic to e-commerce site resulting in conversions. Managed daily administrative tasks for e-commerce operations. Key Achievements: Pro-actively managed the NEUÚ digital customer experience at all customer touch points. Developed and recommended initiatives to drive internet traffic/sales and build loyal customer following across e-commerce platforms. Ensured timely and accurate fulfilment of all online orders. Responded to all online customer queries promptly and professionally with knowledge of the company’s policies on shipping of orders and general product information. Monitored NEUÚ website on a daily basis to ensure site is fully functional. Worked with management to set and track KPIs/objectives for digital performance. Created and wrote copy for bi-weekly email newsletter and ensured it was sent out as scheduled. Copywrote for bi-weekly blog posts and ensured they were edited with high attention to detail and references. Undertook market research and ad hoc reports as required. Managed and continuously updated the e-commerce catalogue and inventory – product description, pricing, new and retired products. Performed range of administrative support tasks to support E-commerce and company operations. Constructed weekly report-out on online performance metrics/KPIs – weekly website traffic and conversions. Developed and managed relationship with logistics companies to ensure company receives best available rates. Ensured any late payments of invoices by customers were monitored and followed up by phone or email regularly to the customer. Liaised on best course of action with management for any outstanding late payments by customers. Developed policies around GDPR guidelines for retention of customer and client information. Project Administrator, GE Capital Aviation Services July-August 2014 Shannon, Co. Clare Worked as a project administrator on Oracle Contracts. Role was ensuring that current and past aircraft leasing contracts were collated and uploaded into a database system, allowing seamless controlled access to required contracts by authorised users from any location at any time. Key Achievements: Gained experience using structured indexing process uploading contracts and supporting files to a user-friendly accessible system. Ensured accuracy of data by thoroughly checking work at time of input, along with the guidance of colleagues with domain expertise. Developed expertise on the inner workings of various types of contracts and similar documents, with reference to risk appetite of suppliers. Created training manual to ensure future employees were knowledgeable on processes for uploading future contracts to the Oracle system and how to search for archived contracts using the database system EDUCATION Courageous Leadership Accelerator Flatter Inc February-May 2021 Remote Work Ready Course Grow Remote through Laois & Offaly Education Training Board May-June 2020 Certified Digital Marketing Professional Diploma Digital Marketing Institute May-October 2018 Bachelor of Commerce 2nd Class Honours Degree National University of Ireland, Galway- Leaving Cert 2011 Colaiste Muire, Ennis- CERTIFICATIONS HubSpot Digital Advertising Certification HubSpot Academy January 2021 HubSpot Inbound Certification HubSpot Academy October 2020 HubSpot Content Marketing Certification HubSpot Academy August 2020 ICDL - The Digital Skills Standard Certification Irish Computer Society July 2020 HubSpot Email Marketing Certification HubSpot Academy July 2020 Remote Work Certification Workplaceless June 2020 HubSpot Social Media Certification HubSpot Academy May 2020 SKILLS Computer/technical skills: ICDL certified. Competent in Microsoft office suite, discussion boards, web browsing on laptops, tablets, smartphone, and online collaboration tools such as Basecamp, Trello and Slack, social media tools Hootsuite, Facebook Business, website builder Shopify, customer support tool Zendesk and email marketing tool Mailchimp. Openness to change: Flexible and adaptable when faced with change. Able to adapt to new situations and challenges while often working to tight deadlines. Interpersonal skills: Able to interact and collaborate well with colleagues in a professional and social manner, in one-to-ones, face-to-face or virtual meetings, conference calls, etc. Confident in expressing opinions or raising queries to management and colleagues in a clear and concise manner. Teamwork skills: Successfully collaborated with colleagues in teams working online and offline. Successful in achieving goals and objectives using project and time-management skills. Organisational skills: Highly organised with high attention to detail with projects, daily administrative tasks and ad-hoc and weekly reports. Can multitask easily while ensuring each task is completed to the correct specifications and details required. INTERESTS Reading, travel, following news and current affairs, walking, music and musical theatre References available on request