Anushka Shukla

Anushka Shukla Social Media Analyst A passionate, cross-functional, creative, and results-driven marketing professional with over 3 years of marketing experience in building marketing strategies with the goal of aggressively growing the business or idea -- Bangalore, Karnataka, India linkedin.com/in/anushka-shukla WORK EXPERIENCE SKILLS Social Media Analyst Accenture Services Pvt. Ltd. 10/2020 - Present, Sprinklr Bangalore Database Management Social Media Marketing Achievements/Tasks Conduct extensive research to build the client’s social audience Content Marketing Presents and explains customer data to internal and client stakeholder Monitor and moderate social channels of clients Event Management Synthesizes data and analytics and provides summary interpretation of what it means and how the data helps drive the positive business outcomes Consultancy Marketing Strategist COMSOL Multiphysics Pvt. Ltd. 11/2018 - 07/2020, CRM Client Handling ACHIEVEMENTS Bangalore Achievements/Tasks Develop marketing strategies ensuring the company goals and sales targets are achieved Plan the events calendar helping sales pipeline through online & offline workshops, webinars, and training courses Create content for event web pages, email marketing, LinkedIn posts, and SMS's Develop process documents, KYC guidelines and handle database management Lead the COMSOL Conference project Successfully conducted 100+ workshops, Exhibitions and online training courses On-boarded 300+ retailers for Xiaomi India On-boarded 100+ retailers for Amazon Exclusive stores Nurture and advance relations with media agencies, third-party vendors, internal and external stakeholders Support the sales team by providing the latest product information, market trends, and account analyses COURSES Introduced LinkedIn Sales Navigator as a process for lead generation Social Media Marketing MASTERY Udemy (08/2020) Brand Activation Specialist StoreKing 05/2017 - 11/2018, Sprinklr Product Academy (10/2020) Bangalore LinkedIn Sales Navigator (06/2020) Achievements/Tasks Effective Prospecting Framework SalesEdge (01/2019 - 02/2019) Develop a strategic plan for ATL & BTL Activities Plan and implement Retailer Engagement Programs Create social media plan (Facebook & Instagram) for brand visibility and product promotion Fulfill the organizations requirement from marketing & sales point of view LANGUAGES Visual Merchandising for Xiaomi & Amazon stores in rural areas English Marketing Intern Tata Communications Ltd 07/2016 - 10/2016, Achievements/Tasks Market analysis of telecommunications industry Lead generation with the help of partner companies Setup client meetings for further sales discussion Hindi Bangalore - Phone Number EDUCATION INTERESTS PGDM Kirloskar Institute of Advanced Management Studies Table Tennis Badminton Dance Travelling 2015 - 2017, Pune Courses Marketing B.Com Bhopal School of Social Sciences 2012 - 2015, Bhopal