Annie Danielson

360- 6 0 6 - 9 027 ANNIE DANIELSON ANNI E D A NIELSON11-LINK E D I N . COM/IN/ANNIE-DANIELSON 112 L E O N A RD ST BROO K L Y N, NY 1120 6 PROFESSIONAL SUMMARY EDUCATION BOISE STATE UNIVERSITY 09/2019 - 05/2023 BOISE, ID BACHELORS OF MARKETING HARD SKILLS CONTENT MANAGEMENT SYSTEMS CUSTOMER RELATIONSHIP MANAGEMENT GRAPHIC DESIGN SOCIAL MEDIA OPTIMIZATION TREND ANALYSIS PHOTOSHOP EXCEL SOFT SKILLS ORGANIZATION TIME MANAGEMENT CREATIVITY PROBLEM SOLVING PRECISION COMMUNICATION ADAPTABILITY Result driven, detail oriented, highly organized, social media marketer eager to apply skills to a remote, growth oriented position. Experienced in social media management and graphic design. Well versed in content creation, project management, market research, and analytics. WORK EXPERIENCE Social Media Marketing Manager and Digital Designer at Apropo Studio NYC Luxury Apparel Wholesale Showroom May 2022 - Present Assist in the development and execution of integrated digital marketing campaigns for the collections represented by the showroom Create marketing materials, ensuring quality and brand consistency Conduct market research to identify trends and competitor strategies, contributing to the refinement of marketing strategies Utilize Google analytics to track website performance, analyzing user behavior and recommending optimizations that has led to a 18% improvement in conversion rates Manage social media accounts, creating and scheduling engaging content that has led to a 25% rise in follower engagement Manage email marketing campaigns, maintaining a contact list of ~4,000 and achieving an open rate of 30% Collaborate with cross functional teams to execute new releases, creating promotional materials Provide administrative support to the marketing department, including budget tracking, invoice processing, and maintaining databases Marketing Intern at Apropo Studio NYC Luxury Apparel Wholesale Showroom January 2022 - April 2022 Supported the marketing team in organizing and promoting collection releases Created and scheduled social media content Assisted in the design of print and digital marketing materials, maintaining brand consistency and visual appeal Conducted competitor analysis and market research, contributing insights that informed the development of new marketing strategies Social Media Marketing Intern at Hey Universe Ecommerce Said tart-up December 2020 - November 2021 Assisting in the creation and scheduling of social media content across various platforms Monitoring social media accounts for interaction and engaging with the audience Conducting research on industry trends, competitors, and target audience preferences Tracking and analyzing social media metrics an generating reports on growth and outreach Assisting in the coordination of social media contests, giveaways, and promotions