Anna Giles
Portland, Oregon- |- | https://www.imdb.com/name/nm-/
PROFILE
15+ years of writing, editing, and management experience in creative environments. 11+ years working in
marketing, advertising, sales, business development, product writing, and sponsorships. 8+ years in-house
agency experience. Strategic professional with a focus in digital storytelling, marketing, copy and creative
writing, production, and social media content creation. Extensive experience working closely with senior
stakeholders to develop and execute business growth strategies.
EXPERIENCE
2015-Present GIRL.COPY, Atlanta, GA + Portland, OR
Owner + Copywriter
● Freelance writer, editor, and producer for small business clients and Fortune 500 companies.
● Client list includes Delta, IHG, T-Mobile, Trick 3D, Advant Interactive, The Huffington Post, The
Underwear Expert, Time Out New York Kids, Romper, The Aimee Copeland Foundation, Strategic
Executives Agency, stylestaze, The Callins Law Firm, Ageless interAction, Unimar Productions,
Sprocket Creative, Witness, Savoy Active, Savoy Black, and many more.
● Worked as freelance writer for nine years prior to starting Girl.Copy.
● Brought in 45 new clients since 2017, a 24% increase.
● Implements social media 360 marketing initiatives, generates strategic email campaigns, led searches.
● Manages SEO, including title tags and meta descriptions in YOAST; writes copy for omnichannels.
● Creates proposals to pitch to in-house teams for marketing campaigns.
● Responsible for a wide range of business development initiatives, including the management of key
strategic relationships with business owners, producers, casting directors, managers, and agents.
● Builds effective business KPI’s.
● Experience in editing within multiple CMS platforms, including WordPress and SquareSpace.
● Experience in creative content creation and development.
● Manages copyediting and content proofreading; writes client RFPs.
● Expert-level proficiency in grammar and AP style-
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THOUGHT HORIZON, Atlanta, GA
Account Manager + Writer
Curated content for C-level executives; performed all client management for Fortune 500 and Fortune
100 companies, like T-Mobile, AT&T, and Insperity.
Managed Twitter, LinkedIn, Instagram, and Facebook content generation for 5-10 clients
simultaneously.
Tracked White Glove users’ engagement on social media channels and sent out weekly and monthly
reports, as well as quarterly insights.
Generated 1MM+ social media engagements and 780k in reach for a new client within one month of
onboarding; led team of approximately five writers.
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QUEERIETY ENTERTAINMENT LLC, Atlanta, GA
Co-founder & Director of Business Development
Managed client relationships and business development outreach: scheduled corporate improv events,
set up phone calls and in-person meetings, and produced contracts.
Obtained sponsorships with the following brands: Tito’s Vodka, SweetWater Brewery, and
Gayborhood, as well as individual patrons.
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GRINNING MAN MEDIA GROUP, Los Angeles, CA + Atlanta, GA
Producer - Atlanta
Led the development and execution of the company’s long-term strategic plan and managed
company-wide strategic planning, sales, and marketing functions.
Direct report to the Creative Director.
Managed social media accounts with 6k+ fans.
Oversaw all activities related to business development and strategic planning, with responsibility for
the execution of goal setting, strategic initiatives and new business ventures, and acquisitions and
strategic partnerships.
Traveled to local regions to act as set representative.
Collaborated with senior producers and social media teams.
Resolved performer/producer disputes where possible and assist in initiating claims where necessary.
Edited and wrote scripts.
Created brand-centric content; generated promo concepts.
Built relationships between employers and talent; complied with all SAG-AFTRA regulations.
Managed production logistics for feature/short films, including travel, casting, and call sheets.
Planned events and ran successful fundraising campaigns which consistently met production goals.
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2013
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HAUTELOOK, Los Angeles, CA
Jr. Fashion Copywriter
Wrote and edited upwards of 90+ product descriptions daily for Hautelook and Nordstrom.
Worked on 3k+ campaigns.
THE KITCHEN COLLABORATIVE, Burbank, CA
Social Media Coordinator + Writer
Managed multiple clients’ social media accounts; scheduled posting on Facebook, Twitter, Instagram,
and Pinterest; created and managed weekly and monthly content calendars.
Tracked KPI’s.
Wrote and edited blog posts, newsletters, and email campaigns.
Microsoft Office
Powerpoint
Social Media
Adobe Premiere
SEO
Zendesk
Toggl
Feedly
SKILLS
Photoshop [novice]
Google Adwords & Analytics
Dropbox
Final Draft
Google Drive
Teamwork PM
Harvest
Wordpress + YOAST
Mailchimp
Adobe Creative Suite
Salesforce [novice]
LinkedIn
Pipedrive
Winmo
Pipeline Sales
Basecamp
EDUCATION
GEORGIA SOUTHERN UNIVERSITY, College of Arts and Sciences, Statesboro, GA
Bachelor of Arts in Theatre, Emphasis in Theatre, Film, and Writing, May 2009. GPA: 3.9. Graduated Magna
cum laude. International academic theatrical residency in London.
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