ANKRIZEL SANTOS
COPYWRITER
- •-• Malabon City, Philippines
SUMMARY
I’m a copywriter and content marketing coordinator currently working for an Australian-based
digital marketing agency. Well-versed in content creation, copywriting, and social media
management.
With over two years of work experience as a content producer for the longest-running newspaper in
the Philippines, Manila Bulletin. Published over 600 articles and various video content for the
company’s online lifestyle websites.
WORK EXPERIENCE
JUNIOR CONTENT CREATOR AND MARKETING SUPPORT
OOZE STUDIOS PTY LTD | JUNE 2020 TO PRESENT
- Suggest and implement new successful content marketing strategies for Ooze Studios and its
clients.
- Create and edit content for Ooze Studios and its clients including articles, ad assets, lead
magnets, and other creative content to drive the growth of the respective business.
- Track, report, and optimize campaigns to achieve the best ROI for each campaign.
FREELANCE WRITER
JULY 2019 TO MAY 2020
- Created relevant and engaging content for a publication in Manila and a US-based digital
marketing agency
WRITER/ CONTENT PRODUCER
MANILA BULLETIN PUBLISHING CORPORATION | JANUARY 2017 TO JUNE 2019
- Published over 600 articles for mblife.ph
- Produced videos and created series (MB Life Tries, MB Life Bits) for MB Life's social media
pages
- Increased social media following up to almost 100%
ASSOCIATE PROJECT MANAGER
LINGGO NG MUSIKANG PILIPINO (WEEK OF FILIPINO MUSIC) 2016 | July 24 TO 30, 2016
- Curated event line up and served as a contact person for the musicians and artists performing
for the weeklong celebration of OPM.
EDUCATIONAL BACKGROUND
2012 - 2016
Lyceum of the Philippines University, Manila
AB Mass Communication with specialization in Broadcasting
Honorable Mention; Dean’s Lister and scholar: 2nd semester – A.Y-; 1st semester – A.Y-; 1st semester – A.Y-; 2nd semester – A.Y-; 1st semester, A.Y-
SKILLS
WRITING
- Copywriting
- SEO writing
- Features writing
- Creative writing
WEBSITE MANAGEMENT
- Wordpress
- Squarespace
VIDEO & DESIGN
- Canva
- Wevideo
- iMovie
- Filmora
SOCIAL MEDIA MANAGEMENT
- Facebook
- Twitter
- Instagram
- LinkedIn
- YouTube
AFFILIATIONS
THE LPU INDEPENDENT SENTINEL
Literary Editor A.Y-; Editor-In-Chief (Imaginaccion XVII, Literary folio of LPU
Sentinel),
A.Y-; Business Manager, A.Y-
LPU LEAGUE OF YOUNG COMMUNICATION ARTISTS AND JOURNALISTS
Vice President for Internal Affairs, A.Y-; Treasurer, A.Y-
CHARACTER REFERENCES
PAMELA ROXETTE RANCES
Digital Content Manager
Manila Bulletin Publishing Corporation
-
ANGELICA PUNZALAN
Support Associate
Ditto Music
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