Anita Nana Yaa Addai

ANITA NANA YAA ADDAI P. O. BOX CT 6249 CANTOMENTS – ACCRA TEL: -, WHATSAPP: - E-mail:-/-PROFILE I am a results-driven Events, Media and Brand marketing consultant with 8+ years of experience in Personal Assistantship, Events planning, Customer service roles, Brand management, Digital marketing, and Projects management. I have a Master’s Degree in Brands and Communications Management which has equipped me with a unique understanding of human behavior, brands, Executing Projects to expectation and the need to stay above competitors at all times. I have a wealth of experience in marketing, tailoring customer needs, organizing projects and social media management, working with multistakeholder institutions such as the Academic field, Brands and Marketing Agency as well as Civil Society organizations. Over the years of working with customers and providing solutions to their needs, I have learnt to lead and manage people in different environments resulting in increased productivity and target attainment. I am however looking out for more challenging opportunities and to explore more customer engagements to broaden my knowledge and experience. Through my experience in event organization, I've developed a keen understanding of diverse event requirements and nuances. I am a creative problem-solver, and a dedicated change agent with a passion for making a meaningful impact. I have great communication and interpersonal skills and I am able to interact meaningfully with people of different socio-economic backgrounds. I delight myself in gaining more knowledge and contributing my quota in my community driving my success at organizing charity, health and environmental driven programs which has also encouraged me to start a Foundation addressing mental health and providing preventive measures for suicide EDUCATION University of Professional Studies Accra M.A Brands and Communications Management - KAAF University College (Affiliated to KNUST) BSc. Business Administration (Marketing option) - Odorgonnor Senior High W.A.S.S.C.E Certificate - ANITA NANA YAA ADDAI WORKING EXPERIENCE Institute for Democratic Governance (IDEG) (Programs and Media Officer) • • • September 2023- May 2025 Managed events, workshops, and conferences for IDEG, ensuring successful project delivery. Worked on project execution with Donors from UK, USA and the Netherlands. Led social media management and content creation, fostering brand awareness and thought leadership. Transcribed audio from meetings and events held for effective reporting. Built and maintained strong relationships with clients, media, partners, and stakeholders Represented IDEG in various forums, including industry events and conferences, fostering brand awareness and thought leadership. Supported the day-to-day implementation of on-going projects and activities. Provided support in the production of technical papers, activity reports and other related programs materials Contributed immensely towards media, digital, and communication as part of advocacy development in all programs. Ensured adequate media coverage for all program activities, functions, and press releases/ press statements. Provided support to media inquiries, and media interviews and monitor the media, including key developments concerning IDEG'S programs., Responsible for the monitoring and supervision of media as part of advocacy-related partner activities and plans in Ghana by ensuring that these are in line with IDEG'S advocacy strategy. Represented the Institute in order to enhance knowledge networking and institutional partnership Performed any other duties that were assigned by the Executive Director or Management • • • • • • • • • • • Sodium Brand Solutions (Client service and Community manager) • • • • • August 2022 – October 2022 Facilitated effective communication between clients and internal teams to ensure seamless project delivery. Tracked and monitored project progress, ensuring timely completion and client satisfaction. Provided exceptional customer service through social media, ensuring prompt responses and nurturing client relationships. Coordinated and executed successful events for clients, exceeding expectations. Led a team of 7 sales representatives to effectively conduct brand activations for a leading telecommunications company in Ghana Office of the agent of SEC (50 fund management companies) July 2020- July 2022 (Consultant) • Accurately entered data with high efficiency and attention to detail. • Validated documents to ensure accuracy and compliance with regulations. • Built strong relationships with customers through excellent communication and service. ANITA NANA YAA ADDAI Insignis & Couth Ltd (Personal Assistant to the CEO) • • • • • • November 2017 - August 2019 Prepared accurate and concise minutes during meetings. Provided leadership and supervision to 3 team members in the CEO's absence. Conducted research and analysis as needed to support business decisions. Coordinated schedules and booked appointments with efficiency. Coordinated training session effectively Ensured customer satisfaction and loyalty through timely and effective support Kofi Annan International Peacekeeping Training Centre August 2017 (National Service Personnel) September 2016- Audit Department • Reviewed financial records, processed transactions, and conducted audits of stock • management and logistics. • Ensured accuracy, compliance, and efficiency in financial tracking, store management, and • records management. • Collated and processed logistic documentation regarding fuel coupons and vehicle maintenance. • Undertook routine audit of stocks held in stores to ascertain the efficiency in the management of the stores, accounting system and records management. • Checked for goods received, reconciled with purchase order note for both perishable and non- perishable commodities delivered to the centre. KOKO KING Ghana Limited (Intern personal assistant to the CEO) • • • • August 2015- Sept 2015 Coordinated meetings for the CEO and ensured he had all materials needed for his appointments Prepared minutes during the meetings and circulated them to all relevant stakeholders. Prepared meeting documents and packs prior to every meeting to ensure smooth and effective meetings are organized. Managed the CEOs daily diary and scheduled meetings and appointments. ANITA NANA YAA ADDAI Reality Ghana NGO (Member of planning committee) • • • September 2012- October 2020 Identified and assessed new communities with needs, documenting their requirements and priorities. Coordinated logistics and scheduled visitations, ensuring effective engagement and support. Delivered presentations and speeches to communities, conveying valuable information and resources. CONFERENCES ATTENDED AFRICAN YOUTH AND GOVERNANCE CONVERGENCE AUGUST 19TH 2023 (Participant and Group presenter) • • • Participated in a leadership development program that brought together young leaders from Africa and the diaspora to discuss critical issues affecting the continent. Developed skills in leadership, governance, and community development through interactive sessions, presentations, group discussions, and networking opportunities. Contributed to policy discussions and proposed solutions to key challenges facing Africa, enhancing my knowledge on governance and community development. SKILLS AND COMPETENCIES • • • • • Proficient in Microsoft Office (Word, Excel, Power point) Problem-solving and analytical skills Good organizational and project management skills Excellent customer service and interpersonal communication skills Good presentation and time management skills SOFTWARE SKILLS • • • AUGUST 13TH 2023 – Graphic Design and content creation: Canva Project Management: Monday Note-taking and Collaboration: Notion ANITA NANA YAA ADDAI CERTIFICATIONS • Data Analytics Certificate • UK Government Communications Service RESSIST Training • 75th and 76th Annual New Year School and Conference PROFESSIONAL DEVELOPMENT • Transcription training (Transcription Certification Institute) • Project Management Kickoff AWARDS AND RECOGNITIONS • Face of Faith Africa 2013 • Miss Ghana Finalist 2018 RESEARCH EXPERIENCE • Thesis: The influence of Media Advertising Strategies on Ghanaian electorates (case study of Awutu Senya East Constituency, 2012 Parliamentary elections). • Brand Audit of United Television (UTV) (An audit on the brand considerations and orientations (i.e. internal and external environment) of the Brand. LANGUAGES: English, Akan (Twi) and a bit of French. ANITA NANA YAA ADDAI REFEREES Mrs. Gloria Boateng Senior Internal Audit Officer Kofi Annan International Peacekeeping Training Centre - Mr. Laryea Akrong Lecturer KAAF University College. - Prof. Henry Boateng Dean of Business Administration KAAF University College - Mr. Albert Osei Founder of Koko King Ghana Limited - Miss Ivy Heward Mills CEO of Insignis & Couth Ltd - Mrs Sylvia Akonnor Team lead - Mr Patrick Okine Media and Field Operations Manager - ANITA NANA YAA ADDAI