ANITA
IRELAND
-
www.anitalopezdesigns.com-
Graphic Design Specialist
Lakeville, Minnesota
MY PROFILE
With an Associates Degree in Graphic Design and a minor in Web Design and Interactive Media, I bring a wealth of accomplished
experience to the table. My expertise spans various aspects of graphic design; including Strategic Planning, Production Art,
Digital Design, Promotional Material, Collateral Material, Concept Design, and Sketch Illustration. I excel in managing multiple
priorities concurrently and ensuring timely delivery across diverse projects. My proactive approach allows me to
navigate challenges efficiently and meet project goals effectively.
EDUCATION
2014 - 2016
A.A.S GRAPHIC DESIGN
Art Institute of California
WORK EXPERIENCE
GRAPHIC DESIGN SPECIALIST
2025
Lynx Innovations - Eagan, MN - Onsite
At Lynx Innovations, I collaborated with a multidisciplinary team of industrial and product
1999 - 2001
GRAPHIC DESIGN
Dakota County Technical College
designers to craft graphics that didn’t just sit on the surface—they became part of the
product’s story. From concept sketches to final packaging, I brought visual narratives to
life, ensuring every detail—from interface icons to branded touchpoints—felt intentional
and aligned with the product’s form and function. Whether it was refining a logo to fit a
sleek new device or designing presentation decks that captured the spirit of a concept, my
work helped bridge the gap between design thinking and visual storytelling.
SKILLS
Photoshop
Illustrator
Indesign
Power Point
Amazon A+ and B+
Digital Marketing
GRAPHIC DESIGN SPECIALIST
Lutheran Social Service (LSS) - Saint Paul, MN - Hybrid
-
At LSS I played a key role in creating assets for various clients including Camp Knutson,
Camp Noah, Children’s Home Society, MN Hands & Voices, NuVantage, Pics, and
Cherish All Children. Working in a fast-paced environment I collaborated closely with
the Art Director and marketing team to develop innovative materials while maintaining
brand guidelines. My responsibilities included art direction, design, editing, and modifying
existing creative assets. I have a strong ability to organize and manage multiple projects
simultaneously, ensuring they are completed on time. My approach ensures smooth
transitions from conceptualization to final production while following multi-step project
procedures consistently.
Branding
Content Design
Retail design
INTEGRATED CONTENT DESIGNER
3M (Contract) - MapleWood, MN - Remote
2022 - 2023
During my tenure at 3M I held a pivotal role in creating assets for three distinct divisions:
Automotive Aftermarket, Abrasive Systems, and Personal Safety & Consumer. Operating
within a fast-paced environment, I collaborated closely with the Art Director and the marketing
AWARDS
communications team to develop innovative materials while adhering to brand guidelines.
ADDY – American Advertising Federation
My responsibilities encompassed designing and formatting a wide array of print and digital
VICA – Vocational Clubs of America
social media assets. I actively managed the production process, overseeing tasks such
marketing collateral, spanning brochures, advertising materials, graphics, catalogs, and
as gathering and assembling final layouts, preparing instructions for printers and vendors,
PIM – Printing Industry Midwest
and conducting thorough reviews to ensure the quality of all materials.
VOLUNTEER
WORK EXPERIENCE
City of Wyoming, Minnesota
GRAPHIC DESIGNER
2018 - 2022
• City logo rebrand for website update
Great Clips (Contract) - Bloomignton, MN - Hybrid
• Tree lighting ceremony flier
I executed projects in a fast-paced environment. I collaborated with the Art Director and
• Touch a Truck flier
the marketing communications team to create new materials while adhering to brand
• Hoppe for Sheriff campaign material
guidelines. Design and format print and digital marketing materials such as brochures,
Feed My Starving Children
advertising, graphics, and social media graphics. Manage production of materials, including
finalizing layouts, preparing printer instructions, and reviewing for quality. Contribute to
brainstorming sessions and apply design thinking to ensure creativity and customer/HR
focus in all projects. Stayed current on design trends and best practices across print, large
SKILLS
format, and email marketing.
Photoshop
Illustrator
Indesign
GRAPHIC DESIGNER
Gander Outdoors - Bloomington
2018 - 2020
In a fast-paced environment, I execute projects while working with the Art Director and
design team to create materials within brand guidelines. My role includes designing and
Power Point
Amazon A+ and B+
Digital Marketing
Branding
formatting print and digital marketing materials, such as brochures, ads, graphics, social
media content, and packaging.
I manage production processes by handling print bids, packaging artwork, final layouts,
and instructions for printers and vendors, ensuring high-quality results. I also participate
in brainstorming sessions to drive creativity and stay updated on industry trends across
print, large format, and email marketing, ensuring our designs are innovative and effective.
Content Design
Retail design
LEAD GRAPHIC DESIGNER
Anita Lopez Designs - Twin Cities
LANGUAGE
English
2010 - Now
As a graphic designer, I work closely with clients to create materials that resonate with
their target audiences and effectively communicate their messages. I develop strategic
communication pieces that reflect each client’s brand, including campaigns for large
corporations tailored to specific business goals and demographics.
I design for both print and web platforms, handling everything from ads and brochures to
logos and packaging. With a focus on detail and brand consistency, I ensure each design
HOBBIES
element supports the overall brand story.
• Art
I also enhance customer engagement through event graphics and use digital marketing
• Hiking
strategies, like social media and email marketing, to boost clients’ online presence.
• Kayaking
Combining creativity with strategic and technical skills, I help clients achieve their marketing
• Reading a good book
goals and strengthen their brand.
• Exercise
• Trying new restaurants
• Movies and film
• Acting/Modeling
CLIENTS
anitalopezdesigns.com
Design Mode Marketing • Shaw-Lundquist • Masonic Charities • Advanced Sensing
Wearables • Jack’s Links• Flysafe Jets • Gateway2Stardom • Midwest Fence • Mama
C’s Salsa • The Carving Board • Marmalade Café • S& F Corporation • SoCal Behavioral
Services • LA Fitness • FloorMetric • LA Bullets Baseball Team Sotheby’s • Playmaker
Pictures • Nick George Group -Keller Williams • Douglas Sidney • Nova Credit Union
Reflection Auto Sales • Eidecom • Beep-beeps • The Graybeards Hockey Team
Comedian Peter Sers • Maple Grove Covenant Church • Land to Air • Engage Your
Destiny • Kendach Behavioral Services • Victory Auto Services • Friendly Turf Pro