Anita Adjei

PROFESSIONAL SUMMARY RESUMÉ Anita is a results-driven advertising professional with 15+ years of experience in Brand Strategy, Graphic Design, Client Management, and Team Leadership. Leveraging creativity, strategy and commercial acumen to develop innovative campaigns which connects brands to their consumers. WORK HISTORY- BRAND STRATEGIST/ANALYST OGILVY AFRICA - GHANA * Conducting market research to analyze trends, competition, and consumer behavior for brand positioning. * Develop brand positioning/marketing strategies that differentiate brands from their competitors. - SENIOR GRAPHIC DESIGNER OGILVY AFRICA - GHANA ANITA ADJEI Marketing Communication Specialist * Conceptualized and contributed to the execution of advertising campaigns across channels. * Directed proactive ideas for key clients. * Mentored junior team members. - GRAPHIC DESIGNER SCANAD GHANA * Produced creative ideas through digital, print and experiential marketing for clients such as Vodafone Ghana, Acacia Health Insurance,Voltic, Hollandia, Coca Cola, GRA, Unicef and Sparletta. WORKHISTORY ACADEMIC QUALIFICATIONS 2005 - 2009 ESUMÉ Kwame Nkrumah University Of Science & Technolog, Ghana * - 2001 - 2004 St. Mary’s Secondary School, Ghana ACCOUNT MANAGER PG ADVERTISING AGENCY * Prospected for and won key clients such as Provident Insurance and Rana Motors for the Agency. * Managed the accounts and projects of clients such as: Provident Insurance, Rana Motors, Mr Chef and Global Genius. * Spearheaded the execution of marketing and advertising projects for my clients. B. A. Communication Design * S.S.C.E. Visual Arts PROFESSIONAL SKILLS Creative Thinking: Concept Ideation, Visual Communication, Attention to Details. Project Management: Project Planning, Execution, and Delivery. - SNENIOR GRAPHIC DESIGNER AGAMS HOLDINGS (EVOLUTION MULTIMEDIA GHANA) * * Led the creative team to design print ads and page layout for The General Telegraph Newspaper while supervising the work of junior graphic designers. Conceptualized and built templates, assets, setting the visual tone for The General Telegraph Newspaper. - Strategic Thinking: Market research, Consumer Psychology. Leadership: Team Management, Mentorship. STRENGTHS 1. Extensive experience in advertising. 2. Varied roles, showcasing versatility and adaptability. 3. Leadership. OTHER THINGS I ENJOY GRAPHIC DESIGNER STATEMENTS MARKETING COMMUNICATIONS * Developed creative designs and copy for print artworks for brands such as Koala, Woimex, Mobicrane & Regimanuel Gray Estates. * Ensured that the output of print and production was of high quality by liaising with printers, media houses and other external service providers for the agency. * Mentored Graphic Design Interns on thier assigned projects. Sewing puzzles Ted Talks +233 -- REFERENCES AVAILABLE ON REQUEST Music Jollof Anita Adjei