Anika

I am a results-driven Digital Marketing Specialist with hands-on experience in SEO, Social Media Marketing, and performance-based digital strategies, focused on helping brands strengthen their online presence, reach the right audience, and convert traffic into measurable business growth.

With a strong foundation in SEO and SEM, I specialize in keyword research, on-page and off-page optimization, technical SEO, and data-driven content strategies aligned with search intent. I regularly work with tools such as Ahrefs, SEMrush, Google Analytics, and Google Search Console to analyze performance, improve search rankings, and optimize campaigns for long-term success.

In addition to SEO, I manage Social Media Marketing campaigns, creating engaging and strategic content that increases brand awareness and audience engagement across multiple platforms. I also have practical experience in Google Ads, where I plan, execute, and optimize paid campaigns to maximize ROI while maintaining cost efficiency.

I take a holistic approach to digital marketing, combining branding, visual storytelling, and analytics to deliver impactful results. My skills in graphic design and video editing enable me to create compelling visuals that support marketing goals and enhance brand identity. I also work with Google My Business optimization, helping local and service-based businesses improve their visibility in local search results.

Detail-oriented and growth-focused, I continuously stay updated with the latest digital marketing trends and algorithm changes. Whether building organic visibility, running high-performing paid campaigns, or strengthening a brand’s digital presence, I am committed to delivering strategic, data-driven solutions that create real impact.