NOVEMBER-DECEMBER 2019
www.pharmaceiajimenez.com
Social Media Strategy
ANGELICA MACALALAD
Proposed by
SOCIAL MEDIA STRATEGY
For November, I will target mothers between ages 22 and
38 years old by posting informative contents and polls. For
December, I will build engagement and increase the
audience reached by joining related Facebook groups and
sharing helpful and health related posts.
FACEBOOK
INSTAGRAM
TWITTER
Week 1: 2 3 posts
Week 2: 3 4 posts
Week 3: 4 5 posts
Week 4:
6 posts
Week 1: 2 3 posts
Week 2: 3 4 posts
Week 3:
4 posts
Week 4:
4 posts
Week 1: 2 3 posts
Week 2: 3 4 posts
Week 3:
4 posts
Week 4:
4 posts
Schedule using Creator Studio
Schedule using Later or Planoly
Schedule using HootSuite
-
-
-
-
-
-
-
ORIGINAL CONTENT
From your website, I will post the brands and products to promote
brand awareness, the testimonials, and what best credit
Pharmaceia Jimenez about. We can also use the office and staff s
pictures to better connect with our social media audience
'
FACTS
&
STATS
These facts and trivias will be created as graphics We may
also share blog posts that discuss and promote family health
preventive measures and tips We would also share proven
facts from credible references
.
.
.
MOTIVATIONAL QUOTES
Sharing positivity is a great way to start or end our weekly posts.
We can create graphics with captions as shown in this picture.
HEALTH-RELATED TIPS
The tips can be created as graphics or posted plain
text. This can be useful in educating our target
audience.
MEMES
Perfect for humor or inspiration, not everything on
Instagram, FB and Twitter needs to come from your
camera reel.
,
SOCIAL MEDIA STRATEGY
Post on Facebook, Instagram and Twitter will be a
combination of curated content and graphics. For
Instagram, we will use the Checkerboard style , where
posts will be an alternate of photos and a color block with
some text. We can work on increasing our followers and
likes to our social media posts. I can see that we have an
opportunity to make use of posting polls and ask questions
to initiate meaningful response and conversations.
'
FACEBOOK STRATEGY
Original content, facts stats, motivational post and
health related tips graphics will be posted alternately.
Content will be posted timely from Monday to Saturday,
depending on the number of posts per week.
&
'
TW I T T E R S T R A T E G Y
Original content, facts stats, motivational post and health related
tips graphics will be posted alternately. Content will be posted
timely from Monday to Saturday, depending on the number of
posts per week.
&
Use of 2 3 Hashtags per post
-
INSTAGRAM STRATEGY
Craft a compelling Instagram Bio
Choose a gram worthy profile picture. We may optimize the logo
and make it our profile picture
Original content, facts stats, motivational post and health related
tips graphics will be posted alternately. Content will be posted
timely from Monday to Saturday, depending on the number of
posts per week.
Use of 10 15 Hashtags per post
‘
-
&
-
HASHTAG SUGGESTIONS:
#notodengueplease #LevelUpYourProtection
#DontBeADengueVictim #BeVigilant
#IntensifyTheDefenseAgainstDengue #immunesystembooster
#Cellife #NoBiteLotion #immunesystemawareness
#deetfreeallnatural #deetfreeandeffective #babysensitiveskin
#pediatricianapproved #allorganic
SAMPLE POSTS
Here are some health related posts I can create for social
media. With your branding and color schemes, I will create
2 3 graphics for every week.
-
SAMPLE POSTS