ANDRÉS
PÁEZ
MARKETING
STRATEGIST
CONTACT
INFROMATION-
andres. paezgal i ndo@gmai l . com
Bogotá. Col ombi a
PROFESSIONAL PROFILE
Business Administrator and Strategic Marketing Specialist
fluent in English and intermediate Portuguese. Experience in
planning and business intelligence, measurement of sales
force and generation of growth strategies based on customer
knowledge and monitoring of commercial strategies.
Clustering and customer relationship management (CRM)
knowledge, agency management and information synthesis.
Leadership skills, effective communication, problem solving
and adaptation to change.
WORK EXPERIENCE
MARKETING COORDINATOR
GLOBALMOTORS | MAY 2018 - OCT 19
Responsible for the generation of commercial strategies and positioning,
CRM Implementation and administration leader, monitoring sales force
and sales leads responsible. Marketing budget and management of
marketing, digital and PR agencies.
COMMUNITIES COORDINATOR
RCN TELEVISIÓN | NOV 2017 - APR 2018
EDUCATION
MARKETING STRATEGIC
SPECIALIST
CESA
| 2015
Lead 20 people sales force and positioning of IQOS, a tobacco premium
product. Tracking and performance evaluation of assigned sales force.
Develop of sales strategies and event coordination with Phillip Morris
International approval,
BUSINESS ADMINISTRATION
LOS ANDES | 2009
INFORMATION COORDINATOR
CLARO | ABR 2016 - JUN 2017
Lead the commercial intelligence team, tracking of B2B commercial
strategies, sales funnel and sales force. Construction responsible of
strategic information for head quarters, commercial VP and the strategy
and development department. In this position I lead the business
intelligence implementation and the client knowledge center
OTHER EDUCATION
BUSINESS INTELLIGENCE
COMO MECANISMO PARA LA
GENERACIÓN DE VALOR
EAN - SENA
| 2016
BUSINESS DEVELOPMENT PROFESSIONAL
AZTECA COMUNICACIONES | JUN 2014 - MAR 2016
Responsible for the search , construction and evaluation of new business
models which allowed the generation of new income, meeting the
profitability of the stake holders
n the construction of internationalization
participation of the assigned institutions in
na y del Caribe para la Internacionalización
CHEC" event. Support general manager in
ons and projects for Education Ministery
ANDRÉS
PÁEZ
MARKETING
STRATEGIST
LANGUAGES
MARKETING RESEARCH ANALYST
AZTECA COMUNICACIONES | JUN 2013 - APR 2014
Consolidate, analyze and deliver market research information for
marketing VP. Tracking information of Goverment "Conexiones Digitales"
Project. Sales Funnel tracking and creation of presentations .
CONSULTANT
RED TTU | OCT 2012 - DIC 2012
Support education institutions internationalization plans, coordinate
participation and training of the assigned institutions in "IV Jornada
lationamericana y del Caribe para la internacionalización de la educación
superior - LACHEC". Support general manager´s presentations and
projects for employees and events related to Colombian Education
Ministery
PORTUGUESE
CELPE BRAS INTERMEDIO SUPERIOR
ENGLISH
TOEFL 97/120
SERVICE EXECUTIVE
GRUPO MEIKO | SEP 2010 - DEC 2011
Analyze, diagnose and propouse tactical and strategic solutions for
consumer goods companies as Henkel, Danone, Coltabaco, Grasco y
Alianza Team. Generation of new purshase portfolio services