Anchal Rastogi

Anchal Rastogi Master of Business Administration (Year – 2011) D Block Sector 49, Noida- 201301 Email:-Contact Number: - Skype I’d - anchalrastogi2 Summary: Digital Marketing professional with 5+ years’ experience in Digital Marketing and Branding. I am looking for a progressive organization that gives me a scope to utilize my technical skills and abilities in Digital Marketing and Branding. I have a passion for generating leads, traffic and optimize websites to achieve business goals. TechnicalSkills: SEO Tools Google Data OS Software Typing Speed Google Webmaster, Google Analytic, Google AdWords, Google Keyword Planner, Siteliner, Rank Watch, SEM Rush, HubSpot, Moz open site explorer, SEO Site Checkup, Woo rank, Ahrefs.com, Moz keyword Explorer and Screaming Frog etc. Windows XP/Vista/7/8/10 MS Office(2000,2003,2007,2013) 35W.P.M Responsibilities: Optimize website to improve rankings on various search engines like google, yahoo and Bing. Manage project’s all off and on page activities for Search Engine Optimization. Staying up to date with the latest Google algorithms updates like Panda, Penguin & Rank brain. Coordinate with internal and external team and vendors for designing & development work. Competitor’s research & track keyword ranking position by Rank Watch tool. Prepare complete analytic and keywords ranking reports weekly/monthly and traffic report by Google analytics and Google data studio tool. Check and correct website errors, robots.txt, and sitemap etc. through Google Web master tool. Non contextual link building thru forum profile, directory submission, blog commenting, video submission etc. Content Marketing on different sources by posting content on social media platform like LinkedIn, Twitter, Facebook.com, Twitter.com, Google+, Pinterest, YouTube, Reddit, Stumble upon, Tumbler. Finding all kind Errors in website and improve technical aspects of website. Generating reports on web traffic and trends and patterns including revenue, conversion, and marketing campaign performance. Helped clients in promoting their business on highly competitive niches in USA, UK, Canada and Australia markets. Experienced, Knowledge and understanding of all mode of Communication like Mail, Skype, Video Calling etc. Worked in Multi Domain, multi-regional and multi-language websites. Implemented many winning social media strategies. Handled many projects where monitoring, compiling, analyzing, and evaluating incoming website traffic was required. Reviewing new technologies and keeping the company at the forefront of developments in Digital Marketing trends. Search Engine Optimization (SEO): Complete On-page and Off-page SEO, Content optimization, Website analysis & management, website structure, reviewing the content, check keywords density and adding Google business listing. Google Webmaster Tools: Identify duplicate content, Check AMP errors, click, impression, position, CTR, internal links, backlinks, index status, blocked resources, crawling errors, robots.txt, sitemap.xml, fetch as Google, broken links, incoming links, URL parameters, page speed insight etc. Google Analytics/Google Data Studio: Create Weekly, Monthly & Yearly Reports through Google Analytics Tools & Google Data Studio. Create dashboards, events, goals conversions, annotation, and report for user behavior, new v/s returning user, technology, mobile, demographics, check real time users, source and medium traffic, referral traffic. Social Media Optimization (SMO): Social Media Marketing: Sponsored ads on FB, Twitter & LinkedIn, publish blog post on all social channels, create event, join relevant communities and groups, promoting content in many social networking websites sites like – Facebook.com, Twitter.com, Google+, LinkedIn, Pinterest, YouTube, Reddit, Stumble upon, Tumbler, Digg, Blogger, Word press etc. Work Experience: Working as an SEO Executive – Digital Marketing Executive with Virtual Employee at NSEZ, Noida, from May 2018 to Feb 2020 Worked as an SEO Marshall - Digital Marketing Manager with Green Byte Web Media at Sector 10, Noida, August 2017 to April2018 Worked as an SEO Executive - Digital Marketing Executive with Digital Focus India Pvt Ltd at BTM Layout Bangalore, from October 2014 to till June2017 Worked as a Business Development Manager with Hexamind Infotech at Indore, July 2012 to September2014 Worked as a Pre-sales & Implementation Executive with Software Associates at Indore, June 2011 to July2012. Qualification: MBA from Sikkim Manipal University with 66%. B. Com from Jiwaji University, Gwalior with 58%. 12th from MP Board with 63%. 10th from MP Board with 55%. My Strength: Effective team player, Positive Attitude, Confident, Self-independent. Quick learner of business processes and New Technologies. Easily adaptable to work at any environment. Self-starter and highly motivated, Punctual. Personal Profile: Name: Anchal Rastogi Father Name: Mr. Virendra Rastogi Mother Name: Mrs. Kamlesh Rastogi Date of Birth: 11thAugust 1985 Nationality: Indian Skype I’d: anchalrastogi2 Hobbies: Listen to Songs, Cooking, Internet surfing, Playing cricket Permanent Address: 42, Prem Nagar Gwalior, Madhya Pradesh - 474002 Languages: English, Hindi I hereby declare that the all information given above is true to the best of my knowledge. (Anchal Rastogi)