Anceli Peguero

The WORK Bilingual Creative Direction & CopyWriting A N C E L I P E G U E R O About Me: Being bilingual (English and Spanish) gives me the advantage of understanding the American and Hispanic market who live inside or outside the United States; good ideas always bring new business to our business when we speak the language of our audience. I am a creative-highly-motivated professional with a desire to take on new challenges. I am proud of my strong work ethic, adaptability, and exceptional interpersonal skills. Adept at working effectively unsupervised and quickly mastering new skills. I hold a BFA in Communication Design from Parsons School of Design in New York. Let's work! SpanGlish! WORK Roles: Creative & Art Direction + CopyWriting Mercedes Benz This Mercedes Benz campaign redefines the brand's audience by inspiring hardworking individuals to feel confident in owning a luxury vehicle. The powerful headline: "YOU ARE READY," is complemented by striking images of Mercedes cars parked at cool destinations and the iconic key next to the headline, challenging stereotypes and inviting a broader audience to associate Mercedes with success and well-deserved accomplishment. The campaign communicates that owning a Mercedes is a tangible symbol of hard work, achievement, and personal success. "YOU ARE READY" Choose the vision, you deserve it, you are ready! SALT&sun AnseSourced’Argent themost photographed beachintheworld! GOODVIBES LESHAN BUDDHA: 233FEET TALLEst inthe world! The Leshan Giant Buddha receives 1.5 million visitors per year who come to witness one of the tallest stone Buddha statues globally. Located in the south-west of La Digue island surounded by turquoise waters, golden sand, and impressive boulders, makes it a unique place to visit. #YOUHAVETOTRAVEL JackFrosT’SFAVORITE PLAYGROUND! La Clusaz, France, has 125km ski area and is well suited to beginners and #YOUHAVETOTRAVEL intermediates. There’s plenty of excellent offpiste to keep advanced skiers busy around the La Balme ski area. #YOUHAVETOTRAVEL EmelyTours There's a wealth of knowledge waiting to be discovered through travel. "YOU HAVE TO TRAVEL" Addresses the problem of viewing travel as reserved for special occasions or only to traditional destinations, this campaign encourages a shift in how people perceive travel. The impact was evident as increased inquiries reflect a growing curiosity and a recognition that, indeed, "You have to travel." Spanish Printed Brochures 4 Geeks Academy This online coding academy produces bilingual content for their multicultural audience, they certificate developers in USA, LATAM and EUROPE. "ZERO UPFRONT COST" Campaign specifically for moms, veterans and unemployed people to promote they can start studying at zero upfront cost. Play: Promo Video“ZERO UPFRONT COST” Art direction, script, voice-over and copywriting done by Anceli, animation done by a videographer. Click to play Promo Video “ZERO UPFRONT COST” Art direction, script, voice-over and copywriting done by Anceli, animation done by a videographer. Accurate Leak and Line Trenchless Plumbing Technology. Fly Kids Yoga Center, classes for children. Hollow Hill Exclusive wedding venue. VestaNutra Manufacturing company of health - pharmaceutical supplements. Anceli’s Artwork Printed on a building by EPSON LATAM. CPS Courier worldwide shipping. Spanish Work Samples Let’s WORK I see each project as an opportunity to make a meaningful impact, and I'm excited about the possibility to work under an robust work structure to bring a creative perspective to the team. Also, I am bilingual (English - Spanish) if you are pursuing to grow by tackling the Hispanic market, I am your person.