Anaura Evangelista

H i, I a m A N AU R A EVANGEL ISTA Marketing digital & social media Branding & Design S e e my p or tfolio Le t ' s co n n e c t o n Li n ke d I n I have grown to become passionate about the digital world and design. I have explored various disciplines and each of them has enriched my vision and skills, allowing me to innovate and adapt to different sectors with a fresh perspective. Whether leading teams or being part of them, my goal is always to generate positive results. But that's not all, you should know that I also venture into the world of digital entrepreneurship, from digital products to bakery sales. So, if you are looking for someone who loves what she does, multifaceted and is ready to face new challenges, let's talk! PRO FESSIONAL EDU CATION -- Native Spanish | English C1 Spain WORK EXPERIENCE 2022 - Present 2019 Master in Marketing and Digital Communication Head of brand and content BE SOCIAL PRODUCTION | Freelance | Remote | Santo Domingo, Dominican Republic 2023 Affiliate marketing ✅ Plan and execute branding and communication campaigns. ✅ Develop creative strategies for key campaigns (Christmas, Valentine's Day, Black Friday). ✅ Design and supervise the digital and social media strategy according to country and brand. ✅ Coordinate Community Managers for the production of content. ✅ Innovate with new concepts and formats in web, blog, social networks and newsletters. ✅ Lead the content strategy, developing new lines and platforms. ✅ Lead the content team to ensure high quality and alignment with the brand. ✅ Lead the content team to ensure high quality and alignment with the brand. ✅ Lead the content team to ensure high quality and alignment with the brand. ✅ Oversee web content (home, products, blog). ✅ Oversee the implementation and optimization of Facebook Ads. ✅ Optimize KPIs: traffic, cost per landing, conversion, turnover. ✅ Manage partnerships with influencers and other media. ✅ Ensure that collaborations bring value to the brand. ✅ Follow market trends and innovate in strategies and formats. ✅ Analyze and adjust strategies according to the performance of the campaigns. ✅ Efficiently manage the allocated budget. ✅ Ensure the necessary resources to execute the campaigns. 2022 Facebook and instagram People in charge: Depending on the project or brand, between 1 - 10 people. Brands worked: Weekendeks, Allianz, Juan Pumarol, EstarTop, Gaby Castellano, BrandMasters, Colgate,Fundación Friedrich Ebert, Ministerio de Turismo de República Dominicana, Aceite La Joya, Productos Linda, Pintura Tucán y Plagox, and others. IMF Business School | Madrid, Spain 2017 Master's Degree in Project Management and Organization University Antonio de Nebrija | Madrid, Spain 2013 Bachelor's Degree in Graphic Design UNAPEC| Santo Domingo, Dominican Republic CURSOS 2024 Growth marketing E-COM Growth Marketing | Online BeMaster | Online Ad targeting Escuela convierte más | Online 2022 Creation of digital product Hotmart Academy | Online 2021 Funnel Box - Sales funnel design and management 911 Factory creative group | Online 2021 Adobe premiere introduction Domestika | Online 2020 Copywriting course for digital platforms PLATZI | Online 2020 Digital marketing introduction course PLATZI | Online 2017 Project analysis and evaluation formulation Dominíco Américano Universidad | Sto.Dgo., D.R. 2016 Converting data into insight CHAVON | Santo Domingo, D.R. 2012 Web design SDQ Training Center | Santo Domingo, Dom. Rep. 2008 Graphic arts and design 2007 INFOTEP | Santo Domingo, Dom.Rep. 2016 - Present Digital project manager NTONO DIGITAL | Freelance | Remoto | Remoto | Santo Domingo, Dominican Republic ✅ Support in the creation of templates for presentation, reporting and commercial sales. ✅ Design and execute action plan and digital strategy for clients' own channels. ✅ Meeting with clients for kick-off and maintenance. ✅ Coordinate and manage work team for brands. ✅ Prepare budget for project: Ads, audiovisual production, content. ✅ Supervision of each stage of the project and deliverable to the client. ✅ Search for service providers. ✅ Reporting and optimization of results. ✅ Definition of KPIS: engagement, growth, community, ROI, social web traffic... ✅ Support in the design and creation of sales funnels. ✅ Support in the development and planning of content strategy. ✅ Support in the development and planning of editorial calendars ✅ Support in the development of graphic lines. Support in the creation and execution of social media campaigns. ✅ Support in the search and selection of digital tools and platforms to optimize work. ✅ Creation and management of digital profiles to attract and maintain customers. ✅ Support in the creation and execution of social media campaigns. ✅ Support in the search and selection of digital tools and platforms to optimize work. ✅ Creation and management of digital profiles to attract and maintain customers. People in charge: Depending on the project or brand, between 1 - 10 people. Brands worked: Epoxy Master, Colgate, Domino Pizza, Bolsa Social: Inversiones de impacto, President, Malta Morena, Asociación Cibao, IICA, Fundación Friedrich Ebert, and others. 1/3 VO LUN TEERING Team Leader KN OWLEDGES Knowledge acquired through trainings taken and developed in different percentages with brands, companies, or projects. Volunteer TECHO 2012 - 2016 Vida Azul Foundation 2011 - 2012 Volunteer Cruz Roja 2019 - 2022 WORK EXPERIENCE 2023 - April 2024 Social media and brand content PROFE.COM | Employee | Hybrid | Barcelona, Spain Digital Marketing 2020 - 2022 Growth marketing Content Marketing Graphic design manager K DIGITAL | Hybrid | Madrid, Spain Social networks People in charge: 2 - 4 people. Brands worked: Hifas Da Terra, AXA, Hifas and You, Go Autoescuela, Flexiwork, Aseguradora Montalva, ENEB, ISEP, Fundación Real Madrid, Familia Fernández Rivera, Cojebro, Carlus Seguridad, BIG: Banco de investimento Global, Berkley España, and others. Email marketing Social ads Affiliate Marketing + UGC + Influencer Automation marketing Branding Digital SEO and SEM 2018 - 2019 Social media manager VIVO IDIOMA | Employee | Madrid, Spain 2018 Digital marketing coordinator CORTÉS HERMANOS | Employee | Santo Domingo, Dominican Republic Web and social media analytics Project manager People in charge: Agencies, freelancers, and influencers. Brands worked: Chocolate Embajador, Chocolate cortés, Más Más, Crachi, Cocoa Sobrino, Forteza, Rocky, Mr Milk... Agile methodologies 2017 Planning and programming Marketing & public relations MADRID NORTE MARKETING | Intern | Madrid, Spain Corporate Identity Animation & multimedia 2017 Graphic designer GRUPO NUBA | Intern | Madrid, Spain Digital photography Printed material design Web design / funnels 2013 - 2017 Social media marketing strategist TAS DIGITAL | Employee | Santo Domingo, Dominican Republic Graphic design People in charge: Depending on the project or brand, between 2 - 10 people. Brands worked: Coca-Cola, Copa Coca-Cola, Arla, Colgate, Samsung, Ron Brugla, Ron Barcelo, Heineken, Powerade, Coors Light,Galletas Hatuey, Banco Popular, Galletas Guarina, Krispy Kreme, Pastas Milano, Milex, EPS, Banco BHD, Galletas Dino, 911 energy drink, and others. Copywriting and others... 2011 - 2013 Graphic designer PRINT CITY | Employee | Santo Domingo, Dom. Rep. 2008 - 2010 Graphic designer OFFIGRAFIC | Employee | Santo Domingo, Dom. Rep. TO O LS Durante mi trayectora profesional y mis formación académica, he estado contacto con diferentes plataformas que utilizo con mayor o menor frecuencia según la marca y el proyecto. 2/3 Po r tfolio I n t his po r t fol i o, t h e re a re s eve ra l co l l ab o rat i o ns w i t h b ran d s f ro m d i ffe re nt se c to rs a n d m a gnit u des . I t a l s o h i g h l i g h t s t h e p e r fo rman ce o f t h e vari o us ro l e s I have assum ed for a gen cies a n d cl i e n t s , wh i ch h a s con tri b ute d to my d eve l o p m e nt as a mult i d i sci p l i nar y professio na l to d ay. S e e my p o r tfo l io Re feren ces SOURCE: Ratings on LinkedIn click here to expand Creativity and strategy in abundance. Anaura has been a key player in the social media and content strategy of Profe.com. Always focused on the development of storytelling by channels and brand growth. Attentive to details and business objectives. In addition to her great creative skills to generate and dynamize original content, she is an analytical person with a great capacity to adapt to changes. With a focus on growth and engagement, she has managed to create channels with organic growth thanks to innovative strategies and methodologies. Anaura is a GREAT Designer, Art Director and partner. She is creative, has extensive knowledge and mastery of design tools. She is efficient and always has the best disposition to work. It is a pleasure for me to work in her team. Anaura is committed and organized. And her dedication to Profe has been a 10. Anaura Evangelista is a professional in every sense of the word. I had the opportunity to work with her for 4 years and I have seen both personal and professional growth. She is a very proactive person, understands ideas very well and above all has a sense of innovation and development of any situation or topic assigned to her. Anaura is one of the most sparkling and proactive people I have worked with in a long time. Her ideas and executions were overflowing with creativity and innovation. I always admired her thirst for creating new things and at the same time meeting the objectives of the brands we worked for. Creative, innovative, dedicated and reliable are words I can use to describe the time we worked together. Anaura is a brilliant professional, passionate about what she does, always looking for ways to do better and advance her career. Good attitude and a lot of integrity are some of the things that make working with Anaura an experience to remember. I am part of a project contracted by the company NTONO Digital to make the recording of 4 technical videos of sustainable coffee production. Anaura as manager of the company has been the contact to carry out the work. During the 3 arduous months of work has proven to be a positive person, has ease of communication, I would recommend Anaura if you are looking for a person willing to learn about new topics committed, and with great human quality. Recomendaría a Anaura si buscas a una persona dispuesta a aprender sobre nuevos temas comprometida, y con gran calidad humana. 3/3