Hello
I am
Anamoul Rouf
-Portfolio
I'm a UX Product Designer with more than 7 years of working experience
building bridges between business, technology, and human.
I've helped startups and product-driven companies to build 7+ mobile apps, 10+ web
applications, and 25+ websites.
I believe in design practice that is data-informed and driven by empathy.
I'm passionate about balancing complex business requirements, and user needs
through a user-centered design process.
anamoulrouf.com
linkedin.com/in/roufuxdesigner
-
Certifications & Education
Google UX
Google Career Certificates (Coursera) 2020 - 21
Work History
Design Thinking for Innovation
Sr. Product Designer at Playground Labs
From OCT 2022 to Present
Playground Labs is building the economic engines of the metaverse.
Effectively communicate research findings, conceptual ideas, detailed design, and
design rationale both verbally and visually, worked for 2 platforms.
Develop diagrams, wireframes, visual mockups, click-through, and prototypes.
Develop and maintain a Design System for all platforms and help the team to work
more efficiently and consistently.
P
roduct Design Manager at Truck Lagbe Limited
From MAY 2021 to MAY 2022.
Truck Lagbe is the largest and pioneer in truck & pickup rental service provider.
I led the most talented team of 5+ designers and designed functional and useable
products for the current 2M+ & future billion users through the 2 mobile apps, 1 B2B
portal, 1 admin portal and 1 SAAS platform.
I worked collaboratively with cross-functional teams, including Tech, Business,
Marketing, and other groups.
Conceived, planned, and drove the development of high-end, our products- TL Owner
App, TL Shipper App, TL Admin Panel, TL Business Portal, TL Fleet Management (PAAS).
Designed and evaluated a centralized Design System and maintained consistency and
continuity, saving around 25% of designers' and developers' productive time.
Sr. Product Designer at ShareTrip Inc.
From SEP 2018 to APR 2021.
ShareTrip is the country’s first and pioneer online travel aggregator (OTA).
I have designed a functional and delightful experience through 2 mobile apps, 1 B2B
ortal and 1 SAAS platform for 1.2M+ & future billion users.
p
Assembled informative insights from research and interviews. Made strategic decisions
using rapid testing and design thinking approach, improved usability by about 54%.
Collaborated & coordinated with CEO, CTO, engineers, and other stakeholders to define
UX problems, improve user engagement, and generate about 56% growth in active
users in 4 months.
Created a seamless and intuitive booking experience through the platform with about
86% success rate.
Facilitated the design team in developing and maintaining the design system,
implementing the design process to increase team productivity by around 25%.
UX Consultant (part-time) at JoBike
From JAN 2019 to From JUN 2019.
Jobike is an on-demand bicycle-sharing service. I worked on the Jobike user app, JoPoint
App, and JoAdmin Panel.
I redesigned & automate the support system and enhanced the bicycle battery
efficiency by 30%.
I redesigned and improved the Jo-Credit recharge process and redefined the offline
recharge process.
I’ve also worked for others products like - Curogram, Workd, Beatnik, Portwallet,
ThemeXpert, Berger Paitns, Bengal Meet, Banglalink, G&R, Pimjo Labs.
Darden School of Business (Coursera) 2020 - 21
Conducting Usability Testing
IDF 2020 - 21
Human-Centered Design
UCSan Diego (Coursera) 2019 - 20
Gamification
University of Pennsylvania (Coursera) 2020 - 21
BBS, Business Studies
National University , Bangladesh 2005 - 09
+ More
Skills
UX Researc
User Intervie
Competitor Analysi
Contextual Inquiry
Person
Storyboardin
Scenari
Information
architectur
User Journey Ma
Sketches
Wireframin
Rapid Prototypin
Heuristic Evaluatio
Usability Testing
UI Desig
Design Syste
Hight fidelity Desig
Micro Interaction
Design Audi
Design
Documentatio
Design Hand-off
+ More
Tools
Figm
FigJa
Balsamiq
Miro
Adobe X
Adobe Creative Sui
Zepli
Notion
+ More
Work Interest
Augmented Reality (AR) • Virtual Reality (VR
Design for AI-Driven Tech
User Survey Data Analysis.
