Ana Santos

I teach teams & individuals on how to create high-converting and user-centered experiences. My work involves helping businesses generate more leads and sales through their digital channels (such as websites and landing pages), align UX teams, and help companies become more UX mature with a user-centered process in place.

I believe we all can contribute to creating a positive impact in the world. In a tech world dominated by dark patterns and addictive experiences, you can stand out by making a difference. As an experienced UX and CRO (Conversion Rate Optimization) consultant, my aim is to help your business grow ethically while delivering genuine value to your users.

During my UX journey, I've lived and worked in different countries and I had the chance to collaborate with agencies and companies of all sizes, from start-ups to giant techs such as Google.