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Contact
Address: : Flat 4, 101 Pentonville Rd London N1 9LF
Address: : Flat 4, 101 Pentonville Rd, N1 9LF, London
Phone: :-
Email: :-LinkedIn: : https://www.linkedin.com/in/ana‑lecic‑8191b53/
Skills
Project planning and development
Interpersonal Communication
Contract negotiating
Event Management & execution
Detail-orientated
MS Office
Planning and Coordination
Key stakeholder engagement
Process improvement
Customer relations specialist
Project planning and development
Interpersonal Communication
Contract negotiating
Event Management & execution
Detail-orientated
MS Office
Planning and Coordination
Key stakeholder engagement
Process improvement
Customer relations specialist
Languages
English:
Native
Serbian:
Native
Croatian:
Fluent
Professional summary
Experienced and results-driven executive with a successful track record spanning over 20 years across multiple industries. Proven ability to achieve success through effective communication and collaboration. Passionate about delivering exceptional client experiences, promoting social mobility, diversity, and inclusion. Dedicated to creating connections beyond borders, languages, and cultures.
Work history
Events Project Executive, 06/2019 to Current
Sadler's Wells Theatre - London
Successfully managed Sadler's Wells Theatre project and artistic programme hires, ensuring seamless execution from start to finish, while managing tight deadlines and competing priorities
Negotiated, drafted, and invoiced hire contracts, ensuring compliance with legal and contractual obligations
Supported visiting companies and stakeholders, prioritizing and managing multiple project administration and logistics tasks, including budgeting and scheduling, effectively managing time and resources
Obtained Certificates of Sponsorship (work permits), visas, immigration, and customs clearance for visiting companies when required, ensuring compliance with all legal and regulatory requirements
Communicated project progress, risks, and issues to stakeholders in a timely and transparent manner, facilitating informed decision-making and issue resolution
Maintained effective communication, collaboration, and working relationships with colleagues to ensure a joined-up approach to theatre activities, while also managing competing demands and timelines
Coordinated booking spaces using Artifax software program for internal and external bookings, ensuring optimal utilization of resources
Key achievements - Led on logistic for multiple SWT & LBS projects, ensuring that all stakeholders were looked after, creatives had a productive tech and the productions needs were met. Clients including Bottega Veneta, Academy Films, Alexander McQueen, Erdem, Metropolitan Tokyo Theatre, Ballets Jazz Montreal, English National Ballet, NYB, etc.
Event Manager, 10/2016 to 06/2019
Cubitt House Group - London
Effectively oversaw and led the hire of multiple venues, optimizing venue hire turnover through effective scheduling and utilization of resources
Led the logistics and implementation of venue hire functions, including event setup, catering, and audio-visual requirements, ensuring smooth and seamless event delivery
Built and maintained strong customer relationships, proactively addressing customer needs and concerns to ensure high levels of satisfaction and repeat business
Conducted regular reviews of venue hire processes, identifying areas for improvement and implementing changes to increase efficiency and productivity
Key achievements - Achieved a yearly target of 1.5 million through effective venue sales and marketing strategies. Streamlined booking processes through digitalization, reducing administrative burdens and improving customer experience.
Event Manager, 02/2015 to 10/2016
Quaglino's, D&D London Group - London
Managed yearly budget and financial target for events department, consistently exceeding the given target by 30%
Negotiated contracts and fees for exclusive hires, effectively controlling project budgets from initiation to completion
Key achievements - Recovered debt from previous events, strengthening financial stability and improving cash flow management. Re-established relationships with movie production houses for their opening nights, resulting in exceeding the yearly target and increasing revenue.
Assistant Event Manager, 10/2013 to 02/2015
English National Opera - London
Planned and executed logistics and operations for external and internal events (on stage dinners, post show events up to 400 people, patron dinners and private dining, fundraising and corporative events)
Solicited client feedback to assess event success and uncover opportunities for improvement.
Recruited, trained, led and motivated the hospitality and event team as well as managed rotas and payroll which led to lower staff turn over
London Event Production Management Experience , 03/2008 to 11/2013
London - London
· Assistant to Events & Banqueting Operation Manager for Home House – Private Members Club;
· Relief General Manager - Wragg & Co LLP
· Thomas Cubitt – Cubitt House Group;
Freelance Event Project Manager, 01/2000 to 01/2009
INTUO, EXITFEST Music Festival - Novi Sad, Serbia
Ballet dancer, 01/1997 to 01/2009
Serbian National Opera - Novi Sad, Serbia
Education
level 2, 2012
Wine and Spirit Education Trust
1997
Serbian National Ballet School - Novi Sad, Serbia, Serbia
A levels including Maths, Physics, Chemistry, Piano, Ballet and English.
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