Aman Anas-, LinkedIn: https://www.linkedin.com/in/aman-anas-/
Contact: - Location: Askari 10, Lahore, Pakistan
Summary
As a marketing professional with a law degree, I bring a unique combination of skills and expertise to the field. With 3 years of experience working as a senior brand executive, I have honed my ability to create and execute successful marketing strategies that drive revenue growth and increase brand awareness. My expertise includes developing comprehensive marketing plans, creating compelling digital content, and launching effective advertising campaigns
Education
Bachelor of Law (LLB), University of London Aug 2017 – Aug 2020
A-levels, Lahore Grammar School Aug 2014 – Aug 2016 Sociology, Law & Business
Work Experience
Senior Brand Executive at Punjab Group Nov 2022 – Current
Effectively managing a team of designers and animators to develop print and digital assets, including a comprehensive prospectus for 2023 and 2024, integrating effective marketing strategies to drive audience engagement.
Manage communications with designers, managers, and stakeholders to ensure a cohesive brand narrative and presence across all media.
Created and edited compelling digital content for the website, social media, and other digital platforms, significantly enhancing brand visibility and user engagement.
Designing and implementing strategic campaigns for various international and national observances, significantly enhancing brand visibility and engagement across multiple platforms
Drove substantial increases in both organic and paid social media engagement through the development and application of innovative marketing strategies
Curated and managed a comprehensive social media and content calendar to maintain a consistent and impactful brand presence across all digital channels
Contributed to the branding of the company by creating unique project names
Demonstrated proficiency in company profiles and brand guidelines, ensuring brand consistency across all platforms
Successfully managing and organizing social events, coordinating extensive coverage across multiple communication channels to increase brand recognition and foster community involvement.
Ensuring consistency and quality of content across all platforms, maintaining the integrity of the brand’s digital presence.
Communication Manager at Media Force (Freelancing) Aug 2023 – June 2024
Directed and implemented comprehensive marketing campaigns, developing innovative approaches to reach diverse audiences.
Handled copywriting and content creation for social media posts and newsletters, focusing on strategic messaging that aligns with organizational goals.
Regularly coordinated with designers to optimize the layout and design of digital and print collateral, enhancing the effectiveness of communication materials.
Successfully handled copywriting and ideation for social media posts for various accounts.
Social Media & Operations Representative at Acumen July 2021 – Nov 2022
Successfully managed day-to-day operations ensuring the smooth functioning of all departments.
Developed and implemented new operational policies that streamlined workflow, improved departmental communications, and increased overall efficiency.
Conducted market research and analysis to identify new business opportunities and expand the company's services.
Successfully managed multiple projects simultaneously, ensuring timely completion and high-quality delivery.
Developed and implemented a customer relationship management system, resulting in improved customer satisfaction and retention.
Marketing Intern at the SKP Group Feb 2021 – May 2021
Researched & analyzed for a B2B website
Handled marketing & copywriting
Supervised Web-designing
Certification
Advanced Content/Digital marketing, SEO, and Google Ads course from LUMS
Other Interests
Adept at using Canva and Microsoft Word
Problem-solving and time-management skills
Badminton Player, bibliophile, love for cooking & baking
A writing enthusiast
