Alvin Serukenya
B U S I N E S S D E V E LO P M E N T, M A R K E T I N G &
CO M M U N I C AT I O N S S P EC I A L I S T
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ABOUT ME
-Luthuli Lane, Bugolobi Flats,
Kampala, 10314, Uganda
Specialist in business development and communica ons with over ten years experience
focusing on marke ng strategies, product development, customer needs, brand management
and sales techniques.
SKILLS
WORK EXPERIENCE
Social Media
Business Development Consultant
Simples Entertainment Limited / Kampala, Uganda / Mar 2015 - Present
Opera ons
In this role, I am expected to develop an annual route to market business strategy, manage
company expenditure, nego ate contracts, develop a pipeline of pursue business leads,
facilitate market research for brand strategies and maintain books of record.
Public Speaking
Marke ng Communica ons
Proposal development & Research
COURSES
Building and Managing a
high performing sales
team
LinkedIn Learning / Jun 2015
Project management
founda on
LinkedIn Learning
/ Mar 2019
Building an Integrated
online Marke ng plan
LinkedIn Learning / Jan 2020
I provide insight on event concepts, manage internal and external communica ons, and dra
sponsorship/partnership pitches which are solely focused on fostering customer
rela onships, maintain brand eminence, and drive revenue growth.
Administra on & Security Manager
Deloi e Uganda Limited / Kampala, Uganda / Aug 2019 - Present
I oversee the team that is tasked to effec vely organize mee ngs, schedule and pay for
business travel and lodging, coordinate Health & Safety staff training, organize firm-wide
events, give administra ve support to all service lines, as well as maintain filing systems
orderly.
Streamline opera on processes, manage a database of the firm's service providers, and keep
records. I have been in charge of managing internal correspondence, implemen ng policies
to reduce risks and support research.
I also manage u lity bills, nego ate and manage service provider contracts and payments,
train new hires on company policies and so ware, and oversee the management of access
control services.
Head of Marke ng & Communica ons
Deloi e Uganda Limited / Kampala, Uganda / Mar 2013 - Jun 2019
In this role, I conducted industry research to iden fy and address market trends, iden fying
gaps, and recommending strategies for cross-func onal capabili es.
This includes advising Deloi e on strategic business development and rela onship
management approaches, promo ng the Deloi e Uganda Alumni program, managing internal
and external communica ons, managing CSR programs, and providing proposal support.
Social Media Marke ng
founda ons
LinkedIn Learning / Jan 2021
The role also involves managing social media, marke ng, and product launches, crea ng
crea ve branding strategies, and implemen ng marke ng strategies using but not limited to
Excel and Google Analy cs.
Online Marke ng
founda ons
As the head of the marke ng and communica ons I was as well aligned to monitoring
compe tor trends, implemen ng marke ng strategies, and collabora ng with the digital
marke ng team to develop market share growth-oriented campaigns.
LinkedIn Learning / Jan 2022
LANGUAGES
English
Sales Officer
AON Uganda Insurance / Kampala, Uganda / Dec 2012 - Mar 2013
In this role, I was responsible for expanding AON Uganda insurance company’s membership,
maintaining records and excellent client rela onships, improve self-performance and analyse
feedback.
Through proac ve research, networking and collabora ng with other sales teams at the firm,
this put me in posi on to analyse market trends, provide professional a er-sales support and
enhance client acquisi on.
Sales Officer
Mara Launchpad Uganda / Kampala / Aug 2012 - Dec 2012
Expanding Mara Launchpad's client base, promo ng the services offered by Mara Launchpad
and genera ng business leads through adver sing, presenta ons, and personal networking.
I was also responsible to manage the business pursuit strategy which required iden fying and
conver ng prospects to sales.
E D U C AT I O N
Bachelor’s degree in Industrial Arts
Makerere University / Kampala / 2011
This is a three-year programme that equips students with knowledge and skills in design and
communica ons through aesthe c, intellectual, and prac cal skills.
My majors included; Design compu ng and elements, Research Elements, Marke ng, Finance
and Banking and Introduc on to Business Administra on and Communica on.
Advanced Cer ficate of Educa on
Greenhill Academy / Kampala / 2006
Relevant Subjects were; Mathema cs, Economics, Geography and Fine Art including topics in
sta s cs, banking and finance with focus on account management
