Althea May J. Santillan
Dynamic and Passionate Team Player with
Background in Corporate Communication, Development Communication,
Media, Marketing, Branding and Administration
I am a proactive, people and solutions-oriented team player who collaboratively executes tasks through my
analytical, written, verbal communication and good judgment skills. Delivering customer satisfaction to my
internal (colleagues & superiors) and external clients has always been my passion and I find this essential to any
role. Here is a glimpse of my professional experience.
Professional Experience
Ramon Aboitiz Foundation Incorporated
Kool Adventure Camp
Program Assistant
KM 42, Transcentral Highway, Brgy. Cansomoroy, Balamban, Cebu
August 2011 up to September 2017
Responsibilities
Coordinates all Communication and Marketing requirements
- Liases with Creative Agency and ensures that all deliverables are executed between the unit and
the Creative Agency
- Liases with suppliers for all collateral and ensures that it follows Branding guidelines
- Organizes and coordinates all Communication, Branding and Media related activities and initiatives
Coordinates all new media and social networks
- Ensures that the unit’s social networking sites and institutional websites are updated and have
relevant content
- Manages discussion boards and blogs
Designs, develops, proposes communication materials and presentations relevant to operations
Serves as the communication correspondent
-
Liases with Media and Communication partners on behalf of the unit in coordination with the
organization’s Communication Team
Documents unit’s events and activities via photos and videos
Writes/edits press releases, write-ups and features about the unit’s activities, initiatives especially
life transformation stories of the program’s alumni
Vicsal Development Corporation
Advertising and Promotions Team
Jr. Marketing Assistant
Metro Pharmacy – More than 10 Philippine Nationwide Outlets
Guizo, Mandaue City
April 2010 – May 2011
Responsibilities
Conceptualizes and implements promotional advertising activities / programs
Coordinates with foreign consultants for the planning and implementation of projects
Monitors and studies consumer purchasing behavior that will help the conceptualization and
evaluation of activities
Visayan Electric Company
Office Staff-Utility Economics Group
J. Panis St., Banilad, Cebu City
April 2008 – May 2008
Responsibilities
Receives calls from customers with concerns on power interruptions
Prepares list of customers’ contact details within VECO scope
Contacts hospitals and banks for power interruptions
Forecasts demand of customers on their power consumptions
Contact Information
Email Address:-Mobile Phone: -
Address: Labangon, Cebu City Philippines
Education-
Bachelor of Arts in Mass Communication
University of San Jose-Recoletos
Magallanes Street, Cebu City
Dean’s List
Academic Record with a General Weighted Average of 1.39
Skills
Communication, Branding and Media Relations
Creative Design
Project and Events Management
News and Feature Writing
New and Social Media Brand Management
Development Communication
Communication Planning
Standard Computer Knowledge and Skills: Microsoft Office (Word, Excel, Power point)
Basic Adobe Photoshop and Premiere
Development Trainings
Customer Service
Effective Communication
Crucial Conversations
High Impact Presentations
Management Control System Tools
Systematic Problem Solving and Decision-Making
The 4 Disciplines of Execution
Knowledge Management
Leadership Insights for Effectiveness based on the 7 Habits of Highly-Effective People by Steven Covey
Risk Assessment and Management System
Languages
Spoken and written English, Cebuano and Filipino
References
Teoddie B. Dumam-ag
Former Dean
College of Arts and Sciences
University of San Jose - Recoletos
Magallanes St., Cebu City-
Neswen Leigh Cabajar
Facilities Manager
Kool Adventure Camp
Ramon Aboitiz Foundation Inc-
Rico Lucena
Former Reporter-News and Current Affairs
ABS-CBN Cebu
Jagobia, Mandaue City-
Francis Rommel Gaspar
Trader and Importer
Miximize Marketing
National Capital Region-