Alissa Lauren Lukban

ALISSA LAUREN LUKBAN 24 years old, Filipino, Female- - Blk. 17, Lot 12, Robinsons Homes East, Antipolo City, Rizal SUMMARY I am a dedicated and passionate individual with a diverse skill set and versatile capabilities. Holding a BA in Communication, I have received formal training in public speaking, enabling me to effectively connect with guests and clients. With a creative spirit and reliable personality, I excel in various tasks, ensuring they are completed to the best of my ability. My interests strongly align with digital marketing, project management, content creation, search engine optimization (SEO), writing, and all aspects of digital media. Known for my organizational skills and eagerness to learn, I am committed to continuous improvement through training and development opportunities. SKILLS Search Engine Optimization Content Creation & Management Digital Marketing Social Media Marketing Project management Layout and Graphic Designing Social media management Writing and Editing Outreach and Publicity Email Marketing Project/Event organizing Video and Editing Formally trained in public speaking Communication and Collaboration Adaptability and Learning Agility Leadership and flexibility WORK EXPERIENCE Probe Group Philippines (Amaysim) Customer Service Executive • March 2021 - February 2022 Enhanced sales skills through targeted training programs and practical application. Engaged with clients and customers to promote product features and benefits, facilitating sales transactions and addressing inquiries. Demonstrated strong communication and interpersonal skills in effectively conveying product information and resolving customer concerns. Participated in extensive training sessions to develop expertise in product knowledge, sales techniques, and customer service best practices. accelerate agency Content Executive • February 2022 - August 2022 Generated innovative ideas and pitches for client campaigns, aligning content strategies with target audience and brand messaging. Created comprehensive briefs to guide writers in crafting engaging blog posts, articles, and marketing collateral, ensuring alignment with client goals and brand guidelines. Leveraged strong writing and editing skills to produce high-quality content that resonated with target audiences and drove engagement. Senior Content Executive (Promoted) • August 2022 - December 2023 Developed and implemented effective content strategies, driving client success and achieving campaign objectives through strategic planning. Managed a diverse pool of writers across multiple geographic locations, fostering collaboration and consistent quality in content creation. Directed and mentored own team, providing guidance and support to maximize team performance and achieve organizational goals. SEO - Content Specialist (Promoted) • December 2023 Led and managed a larger content team, ensuring high-quality content aligned with client objectives. Specialized in content development, maintaining consistency and effectiveness across all channels. Developed and implemented content strategies tailored to client needs, leveraging market insights and industry trends to drive engagement and achieve campaign objectives. Demonstrated strong leadership skills and expertise in content management, contributing to the success and growth of the content department. John Robert Powers Intern • March 2023 - May 2023 Supported company marketing efforts by assisting in the development and execution of marketing campaigns and initiatives. Contributed to sales activities by participating in client outreach, prospecting, and other efforts. Provided editing support for various types of content, including videos and photos, ensuring consistency and quality in visual materials. Collaborated with team members to brainstorm creative ideas and concepts for marketing materials and promotional content. ALISSA LAUREN LUKBAN 24 years old, Filipino, Female- - Blk. 17, Lot 12, Robinsons Homes East, Antipolo City, Rizal EDUCATION BA in Communications (Digital Cinema) Senior High School Far Eastern University-Manila Sampaloc, Manila • 2018 –2023 Unciano Colleges Inc. Antipolo City, Rizal •- Junior High School Elementary Regional Science High School • 2013 –2015 Unciano Colleges Inc. • 2015 - 2016 Malagutay Elem. School Zamboanga City ACHIEVEMENTS Class Salutatorian, Elementary Second Honorable Mention, Junior High School Class Achiever, Senior High School Work Immersion Award of 2018 - Unciano Colleges Peace-techer Award of 2013 - Zamboanga City Former Marketing Head, FEU Guides President, FEU Guides 2020 Former Assistant Director for Events, FEU Peers Former Director for Membership, FEU Peers Former Deputy Director General, FEU Peers Secretary, FEU Peers 2021 President, FEU Peers- President, Peer Organization of the Philippines 2022 - present Vice President External, FEU College Y Club Leadership Excellence Award - FEU College Y Club Outstanding CYC Officer Special Service Award - CYC Delegate, 44th National Congress for College Students Technical Head, Congress Patrol at YMCA Manila National Congress Student-Artist, FEU Center for the Arts (Former President’s Committee on Culture) Former Mobilizer, MakeSense PH Social Media Officer, Be The Juan PH Cultural Scholarship Recipient - FEU Center for the Arts Rank 1 Trainees - Amaysim (Probe Group Philippines) Monthly Top Performer - Amaysim (Probe Group Philippines) Best Integrated Marketing Communication Plan (NGO) - 1st Tamaraw Media Awards CHARACTER REFERENCES Character references are available upon request.