Alfredo Guida
-alfredoguida.com
Digital Marketing Specialist
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I'm an expert in digital marketing, I specialize in SEM, PPC and SEO with 4 years of
experience working as a freelancer and in several recognized agencies with focus on
performance and generation of potential clients (Leads). Thanks to this I have been able
to work with a large number of companies obtaining extensive knowledge in various
areas of digital marketing. Knowledge that I have been able to share as an expert tutor
in one of the fastest growing e-Learning platforms in Latin America and my personal
blog alfredoguida.com
EXPERIENCE
PERSONAL INFO
DEMAND GENERATION SPECIALIST
In this world since: 21/10/1994
Aivo | May 2018 - Today
Nationality: Venezuelan
Development and control of digital strategies with performance objectives to obtain new
Location: CABA, Argentina
potential clients.
Creation and control of digital campaigns (Email Marketing, SEO, SEM, social networks PPC)
LANGUAGES
DIGITAL MARKETING TUTOR
Spanish - Native
Next U Inc. | May 2017 - Today
Tutoring students of Digital Marketing courses, Community Management, SEO, among
English - Almost Native
others, in the e-learning academy of greater expansion in Latin America.
Support service and customer service to users of the platform.
KNOWLEDGE
DIGITAL MARKETING ANALYST SR
Leadaki S.A | Aug 2017 - Jun 2018
SEO / SEM
Social Networks Management
Responsible for digital campaigns.
Design, implementation and optimization of advertising campaigns for performance &
branding in digital channels (mainly Google and Facebook).
Comprehensive campaign planning: selection of keywords, placements and segmentation
Google Adwords
Google Analytics
Facebook Business Manager
LinkedIn Ads
variables; copywriting
Twitter Ads
Advanced management of Google and Facebook platforms
e-Commerce
Daily review of the accounts for the realization of the proposed objectives.
Wordpress
Hubspot CRM
FREELANCE
Salesforce
Photoshop
Fiverr | Oct 2014 - Today
Developing projects related to the development of digital campaigns for various
companies, in addition to other tasks such as SEO, web design and data analysis.
Illustrator
Web Design / UX
Email Marketing
Growth Hacking
Inbound Marketing
EDUCATION
LIC. MARKETING
UADE | 2016 - Today
DIGITAL MARKETING
Next University Inc. | 2016 - 2017
ELECTRICAL ENGINEER
Universidad de Los Andes (ULA) Venezuela | 2014 - 2016 - Studies until the 4th semester.
CERTIFICATIONS
GOOGLE ADWORDS (SEARCH, DISPLAY, VIDEO, SHOPPING | GOOGLE ANALYTICS
Google
INBOUND MARKETING | EMAIL MARKETING
Hubspot
BING ADS ACCREDITED PROFESSIONAL
Microsot
COMMUNITY MANAGMENT
Universidad Central de Venezuela (UCV)
E-COMMERCE | WEB ANALYTICS
Escuela de Organización Industrial (EOI)
SOCIAL
