Hi, I am Alfalah Sugiarta Tresnaputra, a final-year student majoring in Visual Communication Design with a strong passion for creative work, particularly in visual design for promotional and branding purposes. Over the past two years, I have been actively involved in various design projects, including the creation of social media designs, posters/flyers, brochures, and content planning for multiple digital platforms.
One of the most rewarding experiences in my journey was being entrusted to develop and create a Brand Guideline for a new brand. This included establishing its visual identity, communication tone, and design application across different media. The process honed my ability to think strategically and creatively while maintaining consistency and attention to detail.
In executing my design work, I utilize professional tools such as Adobe Photoshop, Adobe Illustrator, Figma, and Canva, selecting the right software depending on the project’s needs. These tools enable me to create visuals that are not only aesthetically pleasing but also effective and on target in delivering messages.
I am accustomed to working both independently and collaboratively in a team environment. I believe that good design stems from a deep understanding of the audience, communication goals, and brand identity. Therefore, I always strive to combine research, creativity, and strategy in every project I handle.
I continuously seek to develop my technical and conceptual skills in order to deliver design solutions that are relevant and impactful in today's digital landscape. You can explore my portfolio and past works at:
🔗 behance.net/alfalahsugiarta