Alexandru Giuseppe Ispas

Alexandru Giuseppe Ispas Designer- Summary I'm a self-taught digital product designer with more than nine years of experience focusing on creating easy-to-use experiences for web and mobile. I started as a front-end developer, and after a few years, I've transitioned into the design field. I have written for industry-leading publications with over 100,000 followers. Experience Product Designer at Toptal 2017 - Present Small Business Owner and Designer January 2018 - Present Being obsessed with Seinfeld, I decided to start a clothing and creative project. Trying to recreate that vibe from the TV show. Starting small. I focus on creating high-quality items in a retro aesthetic that captures the essence of that lifestyle. The items are comfortable and flattering for both men and women. Printed, packed and shipped from the USA and Europe. Website Owner and Designer August 2017 - February 2018 (7 months) Hand-picked music gems. The problem is, how do you even begin finding new music that you actually want to hear? Who really has the time to scour every link, service, or platform? My role was to create an engaging way for people to discover music that is not usually played on commercial platforms. Discover music...by your feelings, not by big names. Yes, you can discover music through your feelings on other platforms, but we are taking it literally here. Feelings shared by people who were already listening to that specific gem we’re sharing. Page 1 True feelings, expressed by people, not by marketing teams. UX Designer September 2017 - January 2018 (5 months) Redesigned a platform that analyzes the real-time daily cycle of occupancy, temperature, humidity, electricity and many more metrics to help people manage their buildings. Created a more friendly experience for people, especially for the 40+ audience which is not so “tech-savvy”. Before the redesign, they were overwhelmed by the amount of data and the experience felt complicated. Strove to understand the current problems of the users and then started right away to explore possible solutions for creating a better experience by creating lots of wireframes and iterate upon them. Overcame with design one of the main issues building administrators had with the old design—they always felt intimidated by pushing buttons. They had the impression that everything might break if they do so. Technologies: InVision, Sketch, After Effects, Principle User Interface and User Experience Designer February 2017 - June 2017 (5 months) I had the pleasure to work on a super interesting project which is a remote monitoring and machine learning tool which allows engineers to collect insights from the machines. The redesign process was to facilitate and make it an easier-to-follow experience for engineers to get insight from the machines on the go. Our solution was to enhance the user experience by making complex data feel like a breeze. We created this by restructuring the experience based on the importance of the elements. This included numerous iterations on the user flows and wireframes. Then we continued with the highfidelity prototypes and again few iterations until we got to the desired outcome. User Interface and User Experience Designer November 2016 - May 2017 (7 months) was part of the redesign process for an amazing company which aims to help people with criminal records integrate into society. The problem was that people mostly rely on calling customer support to find out if they are eligible for the services provided and how much it costs them. Page 2 Our solution was to provide for them an easy-to-use onboarding process to find this out by themselves without having to call us every time when they needed some information. From creating and iterating user journeys, wireframes to high-fidelity prototypes of the end product, I was part of the entire process. We also redesigned the web presence by applying the same process. User Experience Designer October 2016 - March 2017 (6 months) Redesigned the website which offers portable wifi devices to rent for unlimited internet. Worked in close collaboration with the product owner for a seamless integration and presentation of a new WiFi device for renting without compromising the existing visual direction of the website. Provided a great user experience which was a key aspect of our collaboration. Explored various solutions for simplifying the entire process—from deciding which device is suitable for the client needs and the process of renting the device. Started with a mobile first approach—allowing us to prioritize the essential information for the potential clients. Created user flows and wireframes to be sure that we are on the same page and we are focusing on the important aspects first. Transformed the wireframes into high-fidelity prototypes without compromising the actual visual style. User Interface and User Experience Designer 2017 - 2017 (1 year) Designed a web platform for residential apartment buildings. Collaborated closely on building the user interface in order to create an easy to use experience for our target audience. Started with a mobile-first work flow in order to prioritize the most important aspects of the user experience. Moved immediately to the UI design process in order to get a more clear aspect of what visual direction we were after. Page 3 Decided, after few iterations, on the final direction and move further by completing the entire user flow of the mobile version. Digital Product Designer and Co-Founder January 2014 - February 2016 (2 years 2 months) Worked as a part of a small studio combining great thinkers and makers in the fields of UI/UX design, photography, and web development. Designed beautiful and easy-to-use products. Built an amazing tool for people who want to make their own website very quickly. Wireframed, prototyped, tested, and met with clients. UI/UX Designer and Front-end Developer June 2012 - January 2014 (1 year 8 months) This start-up was “the place to go” for people who wanted to find a good party or to book a VIP table. My role here was more user centered. Based on regular meetings with the target audience I had to get the balance right between what users want and how easy they get it. UI Designer and Front-end Developer January 2010 - June 2012 (2 years 6 months) Back then I was more like a robot. The process was very basic, just make something pretty to catch the eye and put it in the browser. However, there was clean and semantic code. Internet Explorer 6 support was the real struggle. Education University of Bucharest Social Work, 2010 - 2012 Activities and Societies: Workshops, ONG's Mihai Viteazul Philology, Humanities/Humanistic Studies Page 4 Alexandru Giuseppe Ispas Designer- Contact Alexandru on LinkedIn Page 5